Chris Boyd (aka Paperghost) reported last week on his Spyware Guide blog about a dodgy offer for a “Free Online Batman Game” that in reality installed Zango and a crappy demo version of an ancient game that you could have downloaded…

It’s taken me a few days to get to this one, but I read the blog of New York Law School Associate Professor James Grimmelmann where he analyzes the NebuAd controversy. In his analysis, he comes up with a fascinating point…

As you may have read, I’ve had an interesting week. I got a reminder of the way big companies operate. It’s not a pretty sight. I have also gotten an education in how McAfee’s SiteAdvisor works thanks to Yahoo’s new…

This is a very technical article about advanced tracking of revenue share and lead type transactions on an advertiser websites to be reported back to any type of affiliate tracking and reporting system.Revenue share tracking is much more complicated than…

Affiliate Marketing Needs to Grow Up

Yes- true shock and awe over the number of attendees. I go on record that I am not an affiliate. Merchants are my affiliates. I am into experimental media. Often performance relationships are the…

It is that time again, the Affiliate Summit Pinnacle Awards were handed out tonight at the Rio All-Suite Hotel & Casino in Las Vegas, with the cornerstone award- The Wayne Porter Legend Award going to someone that I truly feel is…

ICANN adds pepper to domain tasting.

There are obvious semantic implications we need to consider when invoking words such as “spam,” but I completely agree with Jason Calacanis in his assessment of the need to self-regulate ourselves in the affiliate industry (from this year’s LeWeb conference) before…

Sometimes a cool million does make things go away. A great example is Azoogle’s recent voluntary contribution to the Florida’s Department of Legal Affairs. The contribution came when the CyberFraud Task Force came knocking on Azoogle’s door for lead generation practices…

I received notice that Equifax Consumer Services LLC has entered into a class action settlement in Hillis v. Equifax Consumer Services, Inc. and Fair Isaac Corporation, known as, “the Hillis lawsuit”. The Hillis lawsuit alleged that Equifax failed to comply with the Credit Repair Organization Act (”CROA”) in connection with ECC’s offering of certain direct-to-consumer credit information products.