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Zango Gets all Emotional

Sep 21, 2007
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Understandably miffed that Kaspersky and PC Tools can continue to classify the free service they provide to “discerning consumers” as spyware, Zango has decided to release their pent up feelings. In celebration of the 25th Anniversary of the Emoticon, Zango is adding to their download arsenal new packs of emoticons that “integrate directly” into Windows Live Messenger.

What I find deliciously ironic is the two emoticons they chose to highlight in their press release. Surely they are indicative of how Zango perceives its audience. For the “hillbilly” who has never read about the FTC fines and thinks a EULA was something found at Roswell, there is the “Redneck Smile” emoticon. After all free is free so what’s not to like?

The perfect follow up of course is the “Rainy Mood” emoticon for those users who are in a “foul funk”, exasperated because their system is suddenly acting strange. After all, all they did was download a free game, movie or emoticon pack.

Here is to Zango, bravely giving consumers a way to express how their software truly makes them feel.

About Angel Djambazov

Born in Bulgaria, Angel Djambazov has spent his professional career in the fields of journalism and online marketing. In his journalistic career he worked as an editor on several newspapers and was the founding Editor-in-Chief of Wyoming Homes and Living Magazine. Later his career path led to online marketing where while working at OnlineShoes he earned the Affiliate Manager of the Year (2006) award at the Affiliate Summit, and In-house Manager of the Year (2006) award by ABestWeb.

For four years Angel served as OPM for Jones Soda for which he won his second Affiliate Manger of the Year (2009) award at Affiliate Summit.

Currently Angel serves as OPM for KEEN Footwear and MedicalRecords.com. His former clients include: Dell, Real Networks, Jones Soda, Intelius, Graphicly, Chrome Bags, Onlineshoes.com, Vitamin Angels, The Safecig, and Bag Borrow or Steal.

Angel is the Editor-in-Chief and Co-Publisher for ReveNews.com and ReveNews.org.

Angel lives north of Seattle, spending his free time reading up on obscure scientific references made by his wife MGX, while keeping up with a horde of cats and a library of books.

You can find Angel on Twitter @djambazov.

Filed under: Security Issues
  • http://www.rhinofish.com Pat Grady

    “For the “hillbilly” who has never read about the FTC fines and thinks a EULA was something found at Roswell, there is the “Redneck Smile” emoticon.”

    Hahahaha!

    That’s just downright knee-slapping funny! My wooden teeth fell out and I dropped my jug when I read that!

    I was expecting commentary about how their CEO was stepping down (link below), so you truly cracked me up with the emoticon sarcasm!!! Thanks!

    Zango Founder Calls it Quits
    http://www.pcworld.com/article/id,135855-page,1/article.html