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	<title>Comments on: Linkshare Gets Into Lead Gen</title>
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	<description>Discussion of Online Marketing, SEM, Social Media, Mobile and Video, Micro-Content, and Affiliate Marketing</description>
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		<title>By: Pat Grady</title>
		<link>http://www.revenews.com/affiliate-marketing/linkshare-gets-into-lead-gen/#comment-10410</link>
		<dc:creator>Pat Grady</dc:creator>
		<pubDate>Fri, 02 Nov 2007 19:58:50 +0000</pubDate>
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		<description>&quot;Otherwise, this looks to be further validation from the &quot;big&quot; affiliate networks that lead gen is the hot spot of performance marketing at the moment.&quot; 
 
You sure... hmmm, looking at ValueClick&#039;s latest news (flat profits for an online advertising company!), this is what they&#039;re reporting: 
 
&lt;a href=&quot;http://biz.yahoo.com/ap/071101/earns_valueclick.html&quot; rel=&quot;nofollow&quot;&gt;http://biz.yahoo.com/ap/071101/earns_valueclick.h...&lt;/a&gt; 
 
ValueClick said its results were hurt by continued weakness in the lead generation portion of its media business segment... 
 
Or by &quot;hot&quot;, are you referring to the FTC&#039;s white hot spotlight? </description>
		<content:encoded><![CDATA[<p>&quot;Otherwise, this looks to be further validation from the &quot;big&quot; affiliate networks that lead gen is the hot spot of performance marketing at the moment.&quot; </p>
<p>You sure&#8230; hmmm, looking at ValueClick&#039;s latest news (flat profits for an online advertising company!), this is what they&#039;re reporting: </p>
<p><a href="http://biz.yahoo.com/ap/071101/earns_valueclick.html" rel="nofollow">http://biz.yahoo.com/ap/071101/earns_valueclick.h&#8230;</a> </p>
<p>ValueClick said its results were hurt by continued weakness in the lead generation portion of its media business segment&#8230; </p>
<p>Or by &quot;hot&quot;, are you referring to the FTC&#039;s white hot spotlight?</p>
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