3 Resources to Get You Podcasting in 2012
Podcasting is a field that will accelerate your business marketing ventures. Not only will it help you attract traffic, but it has the potential to also convert customers faster, establish you as an expert, and give you more chances to have fun with your customers.
Podcasting isn’t just picking up a computer and recording your voice. So, what does podcasting take? What are the necessities? In order to podcast effectively, we must do a little training before we can effectively record and distribute a podcast.
There are many different podcasters out there, but very few who do it well. That’s why relying on the expertise and guidance of a podcasting expert is a good idea if you’re just getting started.
If you look online, you can find any number of experts. But there are three podcast resources in particular that have been designed specifically for businesses and blogs.
- How to Podcast Like a Radio DJ: Dan Lyons is an award-winning radio DJ with over 15 years of experience under his belt. Now, Dan has translated his years of training into a free podcast and paid eBook course for everyone to use. He provides tips that every radio DJ uses. Dan is not only entertaining, but also well-spoken and fun to read and listen to. He also knows how people listen to broadcasts and how to make sure that the listener always gets the best perspective. To find out more, visit Dan’s site for details and free podcast episodes to get started.
- Expert Podcast Practices for Dummies: EPP for Dummies is one of the most basic books on podcasting, but also one of the most useful. The authors (Tee Morris and Evo Terra) have been podcasting since its invention in 2005. Morris and Terra led the creation of Podiobooks.com, which presents book chapters in podcast format. These two also wrote Podcasting for Dummies in 2006, but EPP for Dummies is the better edition, since it provides some more detailed study of the business uses of podcasting. This book also includes overviews of video podcasting, promotion, interview techniques, and even how to hire a host. This book has 50 of the best podcast production practices out there. It can be ordered on Amazon or any book store you wish to visit. However, the best place to buy it is direct from Dummies.com.
- Podcast Answer Man: This final resource is one driven by a man who has hosted over 20 different podcasts and has even taught at BlogWorldExpo. His name is Cliff Ravenscraft. He currently hosts a weekly show on podcasting where he answers people’s questions on a weekly basis. However, he also sells equipment, consults, and teaches entire classes on podcasting. What makes Cliff Ravenscraft excellent is his strong desire for developing community and for helping people figure out the best way to make podcasting work for them. You can view Cliff’s network of shows, including Podcast Answer Man, at Generally Speaking Production Network. For more resources, you can visit his business site, Podcast Answer Man.
These three sources of podcast expertise are on the top of their game. They’ll teach you how to create a professional and personable show, while keeping to your niche and leaving an impact.