The hot topic in the affiliate marketing industry today is the new policies put in place by Google Adwords. They are now evaluating all landing pages that are being marketed in the Adwords program.

If Google doesn’t like your landing…

Small little observation… but if you happen to run or work at an affiliate network it could have serious revenue effects for your company.

It’s about mortgage refinancing leads.

Interestingly enough… the rise of affiliate marketing and CPA brokers happened…

I have to get this off my chest before I explode!

If you’re an affiliate that feel like you switched your old day-job working for the man… for a new one (working for the affiliate manager who is working for…

Gotta love telecom customer acquisition.

New York Times had an interesting story last week about smaller affiliates /
resellers that market VOIP phone service.

If you live in a larger city you’re used to the fact that in addition to a…

A standard affiliate program’s creative library tends to look like thousand of others. There are about 40-50 banners in various IAB standard ad unit formats.

There is nothing wrong with that at all. Ad standards make it easier to distribute…

Affiliates are the traffic signs of the Internet.

But why don’t more affiliates add a toll-booth?

There are many exceptions but it would be fair to say that the majority of affiliate marketers essentially move search-based traffic to advertisers.

The…

B2B Affiliate programs - Do they even exist?

Of course they do. There are the normal web hosting, credit card and office
supply offers… but affiliate marketing is a very very consumer-focused world.
Why is that?

Well, finding businesses online…

Are you an affiliate? Do you get nice little email updates in your inbox from different merchants?

Most affiliate communications are about special promotions, commission changes, new links or products or contests. Nothing wrong with that. That is exactly the…

Last night Google announced the launch of their new syndicated WebSearch program.

Publishers can now host a Google search function on their websites and get a share of the revenue generated from their user’s searches.

Syndicated search from Google is not…

Federal Trade Commission said that a “do not e-mail list” modeled after the popular “do not call list” would not be effective, suggesting such a list might do more harm than good.

What they are really saying is that the government…