July 31, 2007 by Mike Allen
Yesterday I received an invitation to support my friend Connie Berg of FlamingoWorld.com who, along with Missy Ward of Affiliate Summit fame, will be participating in The Breast Cancer 3-Day, a 60-mile walk over the course of three days. Connie and Missy are each seeking to raise $5,000 in the...
July 6, 2007 by Mike Allen
I'm excited about Affiliate Summit East (July 8-10 in Miami) and am looking forward to being there with more than 1,000 others who understand affiliate marketing. So with that in mind, I have five tips that I'd like to share to help you get the most out of a full...
June 26, 2007 by Mike Allen
The Fourth Annual LinkShare Golden Link Awards and the LinkShare Symposium 2007 was held June 19-20, 2007, respectively, in New York City. These sold-out events brought together more than 650 affiliate marketing leaders. The $350/person Golden Link Awards invitation-only event on June 19th featured formal attire and is the most...
May 28, 2007 by Mike Allen
According to this UPI article, the New York Times (NYT) is reporting that the U.S. Federal Trade Commission (FTC) has begun investigating Google's $3.1 billion plan to purchase DoubleClick Inc., the parent company of Performics. The NYT source claims that the inquiry was opened last week after a decision was...
May 17, 2007 by Mike Allen
Today I received an invitation to join the new Microsoft Affiliate Network. This network, which "exclusively encompasses all the Microsoft premier affiliate opportunities," launched today and is built on a customized version of Kowabunga's MyAP v9 affiliate tracking and management technology. Many who work with Kowabunga programs will recognize the...
April 11, 2007 by Mike Allen
This week AdBrite launched a new product called BritePic that lets you add interactivity to your pictures. In addition to some nice tools including photo zooming, sharing and logo watermarking, translated into the bottom line this product means that standard web photos can now be monetized via optional advertising. Currently...
April 9, 2007 by Mike Allen
Since I'm not an expert in web design or the Web 2.0 arena, I'm stepping out on a limb with this post. I'm trying to make sense of the hype surrounding everything Web 2.0. I think this term has become so overused and overrated that it's becoming meaningless buzz. But...
March 23, 2007 by Mike Allen
In my last post I expressed some concern about Google's recent Pay-Per-Action entry into affiliate marketing network space. Since that writing, I've had more time to think about things and consider other angles. Here's five thoughts on Google and affiliate marketing in general that help me put Google PPA into...
March 20, 2007 by Mike Allen
In my opinion, Google's new Pay-Per-Action (beta) signals an interesting mix of opportunities and problems for everyone involved in affiliate marketing. While not identified as such, Pay-Per-Action is really an affiliate program. This makes Google the newest and soon to be largest global affiliate marketing network. Google describes Pay-Per-Action as...
February 12, 2007 by Mike Allen
Brian Littleton of ShareASale.com deserves credit for being the first of the major U.S. affiliate networks to offer multiple levels of account access. This is a very important feature that many site owners/administrators have been requesting of all networks for some time now. This new feature, which I first noticed...
View All Posts