ReveNews

I am proud to announce the release of the first AffiliateBenchmarks research report. This survey was described in my last post where I listed the questions that were asked. The research report is available for FREE until 12/12 so go and get…

The value of brands diminishes during times of recession. People tend to be more focused and interested in value, properties, features and benefits of a product, meaning that buying decisions are more driven by logic than impulse or feeling.

Branding in…

Live Search Stats Look Positive for Mircosoft

Microsoft is reporting that according to Comscore its Live Search Cashback program accounted for 12% of all commercial transactions on the web. The transactions came from the approximately 4.5 million unique users in the program.…

Without a doubt, unless you have been sleeping under a rock, you know about the popularity of social networking sites. About 70% of individuals aged 18 to 21 years old, almost half of all teens, and 20% of adults have…

If you want to have any success with online marketing, you need to build a website that people will stick around on for a while. If people hit “back” the second they land on your page, you need to follow…

The earlier your customers know about new products and news from your company the better, right? Try “leaking the information” to a specialized team of brand advocates. Let word-of-mouth power your news and releases.

Brand advocates allow you to release…

If you’re twittering and you know it, clap your hands, “clap, clap.”

Now that the song is stuck in both our heads, I will commence with the skinny on how-to use Twitter directories to help build your professional network. Nowadays,…

Sprint Nextel Reports Large Loss in Consumers and Capital

1.3 million was the number of wireless subscribers that left Sprint Nextel for competitors during the third quarter of 2008. The nation’s third-largest wireless provider reported it lost $326 million, or 11 cents…

As promised in Part 1 of this 2 part series I’m back with 3 more strategies and easy-to-implement tactics.  One strategy I mentioned that generated some email was providing feedback loops to affiliates.  Too radical for some apparently but let’s clarify…