June 18, 2007 by Jonathan Miller
I got carried away watching the Comrades Marathon – a 89 km (56 mile) gruelling run. Being the affiliate geek I am I could not help muse how similar affiliate marketing is to a marathon – so i blogged it on my own blog first. http://blog.forgebusiness.com/131/affiliate-marketing-the-virtual-comrades-marathon/ So what are the...
June 17, 2007 by Jonathan Miller
This week I learnt a lesson in affiliate marketing. Sometimes we forget that this business is about relationships. Sure you have to have the metrics analysis, creative design, 24 hours support and all the other things that you need to be a good affiliate manager - but at the...
December 8, 2006 by Jonathan Miller
Ola readers! Rumors of my retirement are exaggerated. I am however looking a little more like Wayne Porter every day ;-) I've been following the Google Checkout issue with some interest having read posts by Sam Harrelson and Connie Berg & a number of ABestWebbers which I detailed in a...
September 18, 2006 by Jonathan Miller
Oh to be in Santa Barbara! unfortunately - between shuttling to New York and Johannesburg and preparing for our upcoming exhibit at Ad-Tech London (stop around the Forge Booth!) and a *very important* 5th birthday for a special little girl I could not get to SB! I'm glad to see...
August 22, 2006 by Jonathan Miller
“CPA Ad Network Duplication - Are You Paying More Than You Should?” Asked Peter Figueredo in a related post recently. Yes, CPA network duplication can end up costing you more than it should, but it does not have to. All you need is a well thought out multi-network strategy, the...
June 7, 2006 by Jonathan Miller
This past week I attended the Digital River European Sales Summit held in not-so-sunny Majorca in Spain, as I was invited to speak on their email and affiliate marketing panels. The most interesting delegate (to me anyway) must have been Todd Crawford, who arrived sans luggage (thanks to Span Air!)...
May 10, 2006 by Jonathan Miller
There's been much said about the justification for affiliate marketing strategies in large brand retailers in posts on this forum. For background info, if you've got time and lots of coffee, read Molander- On The Right Track? For Multi-Channel Retailers I Think So. I spent some time reading all the...
May 9, 2006 by Jonathan Miller
I came across leapfish.com, an interesting site that aims to value domains and provide valuations. I’m not sure that I’d consider leapfish as the authority resource on the valuation of domain names just yet, but it was fun doing a head-to-head of some of my peers to see who’s “domain...
April 21, 2006 by Jonathan Miller
Hyped, excited and slightly jet-lagged we arrived for our first day at the WMW conference and quickly set up the Forge booth. Peapod.com had sent over 23 boxes of logo'd T-shirts and we were ready to hand them to pretty much anyone in sight! Most affiliates however did not seem...
April 18, 2006 by Jonathan Miller
After a 18 hour flight yesterday from South Africa we just arrived in Boston in time for the WebMasterWorld conference, which starts today. The city is crazy full of people as Monday was the day the Boston Marathon was run. I've never exhibited at WBW before but look forward to...
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