http://www.revenews.com/online-marketing/beacon-when-does-a-bait-and-switch-hurt-and-what-is-the-cost/ Discussion of Online Marketing, SEM, Social Media, Mobile and Video, Micro-Content, and Affiliate Marketing Thu, 09 Feb 2012 21:59:00 +0000 hourly 1 http://wordpress.org/?v=3.2.1 http://www.revenews.com/online-marketing/beacon-when-does-a-bait-and-switch-hurt-and-what-is-the-cost/#comment-10601 Jonathan (Trust) Mon, 03 Dec 2007 20:46:27 +0000 http://revenews.contentrobot.com/?p=2749#comment-10601 Think it's the next generation to drain advertiser's pockets. Little overkill on trying to milk the user base. People don't use Facebook to be marketed to and studied to death. Think it's the next generation to drain advertiser's pockets. Little overkill on trying to milk the user base. People don't use Facebook to be marketed to and studied to death.

]]> http://www.revenews.com/online-marketing/beacon-when-does-a-bait-and-switch-hurt-and-what-is-the-cost/#comment-10600 PEK Mon, 03 Dec 2007 20:06:08 +0000 http://revenews.contentrobot.com/?p=2749#comment-10600 The overblown backlash is a result of all the press on Facebook's overblown calculated valuation in light of the Microsoft investment. Not having an opt-out to begin with was an error, but all will be forgotten I think in a month. Not to say that this conversation about Beacon and Facebook is not important, it is very important, but its function is as a ventilation to help us all allow for the changes in advertising that will lead to greater user-info sharing, and acceptance of the same. It is, I think, the inevitable. The overblown backlash is a result of all the press on Facebook's overblown calculated valuation in light of the Microsoft investment. Not having an opt-out to begin with was an error, but all will be forgotten I think in a month. Not to say that this conversation about Beacon and Facebook is not important, it is very important, but its function is as a ventilation to help us all allow for the changes in advertising that will lead to greater user-info sharing, and acceptance of the same. It is, I think, the inevitable.

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