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Performics Becomes Google Affiliate Network

Fresh from Chris Henger at Google-DoubleClick-Performics:

We are pleased to introduce Google Affiliate Network . Effective Monday, June 30, 2008, DoubleClick Performics Affiliate will operate as Google Affiliate Network. The integration with Google’s brand is a reflection of efforts to…

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10 Comments | Filed under: Online Marketing

Coalitions Formed to Fight NebuAd

As more people learn about the tactics of NebuAd, more groups come out against them and they are organizing. ClickZ is reporting that six advocacy groups have formed a loose coalition to fight NebuAd. The groups so far are: Electronic Privacy…

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Deep Packet Injection = Trademark Infringement

It’s taken me a few days to get to this one, but I read the blog of New York Law School Associate Professor James Grimmelmann where he analyzes the NebuAd controversy. In his analysis, he comes up with a fascinating point…

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Reality Check: Shop.org Video

Reality check…

This is a must-see interview on how the affiliate marketing game is “changing” in 2008 with Larry Joseloff, VP Content, Shop.org from the Internet Retailer Conference & Exhibition 2008 in Chicago.

Is this the truth or just illusion? …

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Opinion: Shift Happens

What are Affiliates?

It is hard to get  concensus on that. In my eyes affilites are “meta-thinkers” who are often dissatisfied with the status quo. Affiliates are all about finding “digital independence” and they do this by naturally pushing the envelope. Tactics vary…

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ShareASale’s PPC Policy

In Part 2 of ShareASales Pledges and Expectations blog series, Brian posted a very detailed explanation of how SAS will be handling Affiliate PPC Search issues, such as trademark bidding.

My post isn’t about the policy per se. Although, I…

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Hey AP, Got a Betamax?

The Associated Press thinks that Fair Use means it’s Fair to Use unless you’re a blogger.  They don’t like the blogoshpere’s use of too many quotes from AP articles and they want to set a policy of what constitutes fair…

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MySpace Wins a Small One

I previously reported on a big win ($230 million) MySpace got on Sanford “Spamford” Wallace, and today comes news that Scott Richter and his company, Media Breakaway must pay MySpace $4.8 million in damages and $1.2 million in attorney’s fees for sending…

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Zoomii, Virtual Book Browsing and Chariots

I am participating in the Association of Virtual Worlds, a new collaboration between 3D social and business explorers. The new organization has surpassed 2,000 members in only three months. As part of my research into 3D worlds I found a new site, Zoomii that offers…

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Should MyPoints Award Points for Political Action?

Today I received a MyPoints BonusMail email message with the unusual subject line “Tell Congress to Protect Seniors’ Medical Benefits.” That subject line immediately piqued my interest because of its political nature. I was, however, immediately troubled because I knew…

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Search Through 10 Years of ReveNews Content:
LATEST POSTS BY CATEGORY
Online Marketing
Performics Becomes Google Affiliate Network
by Brook Schaaf

Revolution and Steam Punk Penguins
by Wayne Porter

In the Bay Area? Time to Get Down like it’s 1999
by Lee Gientke

Search Engine Marketing
Secret Sauce: Most Innovative Company in America
by Jeff Molander

How to Make a Benjamin in Profits/Day
by Carsten Cumbrowski

My Life as a Spammer… or so says Yahoo!
by David Lewis

Affiliate Marketing
Reality Check: Shop.org Video
by Wayne Porter

Opinion: Shift Happens
by Wayne Porter

ShareASale’s PPC Policy
by Kellie Stevens

Security Issues
Deep Packet Injection = Trademark Infringement
by Brad Waller

McAfee SiteAdvisor
by David Lewis

Revenue Share & Lead Tracking in Affiliate Marketing
by Carsten Cumbrowski

Contextual Advertising
Why Sprockets Will Change Advertising on the Internet Forever
by Brad Waller

Clicks Are Even Worse Measurements Than We Previously Believed
by Sam Harrelson

Google to Start Demographic Targeting Beta
by Brad Waller

Next-Gen Marketing
Coalitions Formed to Fight NebuAd
by Brad Waller

Opinion: Shift Happens
by Wayne Porter

Zoomii, Virtual Book Browsing and Chariots
by Wayne Porter

Micro-Content
Revolution and Steam Punk Penguins
by Wayne Porter

Ok, So I Don’t Hate Twitter
by Scott Jangro

Adventures of the Stainless Steel Rats: Next Gen Marketing
by Sam Harrelson

Sounding Off
Opinion: Shift Happens
by Wayne Porter

Hey AP, Got a Betamax?
by Brad Waller

Should MyPoints Award Points for Political Action?
by Mike Allen