Click Fraud Webinar: Valid Click

ValidClick, a Think Partnership company (AMEX: THK) released a whitepaper and a webinar by Valid Click’s CTO John Linden and Think Partnership’s CEO Scott Mitchell. This white paper and webinar discuss some of the sources and solutions of click fraud as well as the increasing trend for large web properties to build a custom ppc marketplace for publishers who want to own the relationship with the advertiser.

Valid Click’s Click Fraud White Paper.

and a link to Valid Click’s Click Fraud Webinar and blog are here.

Disclaimer & Disclosure: Please note that this web paper is biased towards Valid Click’s products, but in my opinion still provides some useful information from a technical and market perspective. I have previously worked as a Valid Click publisher, but do not currently have any ongoing business relationship with the company.

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