Searching For The Perfect AdSense Site

Ask a writer what the hardest part of writing a book is and you know what he’ll say?

No, not starting…

Stopping.

I have the same feeling whenever I write one of my books. I’m always wondering if I haven’t forgotten something or whether I could give another example or if I could express what I want to say a little more clearly. Long after I’ve finished writing, I’ll be tweaking and editing and adding and who knows what else until I finally decide it’s time to put it out there.

But with a book, once the work is done, it’s done… until the next edition.

With AdSense, the work is never done.

I think I’ve got my sites pretty well optimized. It took me a long time and a lot of work to get there but they’re now bringing in a pretty impressive CTR and a good income.

And yet, I still want to play with them. I just can’t help but wonder if a little tweak here or a change there would nudge up my CTR an extra half a percentage point and give me a nice little bonus.

Whenever the urge gets too strong, I’ve really got two choices.

I can either sit on my hands until the urge passes so that I don’t mess up a good thing.

Or I can try out my ideas somewhere they won’t do my income any harm if they don’t work. I use a small site for that but you could also use a single web page, provided you used Channels to keep track of the income that page usually brings in and follow the difference.

Not all of the experiments you run are going to work, but I have to say, there’s only one thing that beats coming up with an idea, implementing it and seeing it push up your income.

And that’s having a site that’s so well optimized it can’t produce any more income whatever you do. T

he only thing better than having one of those, is knowing it.

Anyone think they’ve got one?

About Joel Comm

Joel is an Internet entrepreneur who has been online for over twenty years. In 1995, he launched WorldVillage.com, a family-friendly portal to the web which enjoys thousands of visitors each day. He is the co-creator of ClassicGames.com, which was acquired by Yahoo! in 1997, and is now known as Yahoo! Games. Joel has launched dozens of web sites, including the popular bargain-hunting shopping site, DealofDay.com, SafetySurf.com and FamilyFirst.com. Joel is the Internet Revenue Expert, speaking and writing on topics that help people make money online. He is the author of the New York Times Best Seller, “The AdSense Code”, and Host & Executive Producer of “The Next Internet Millionaire”, the world’s first competitive Internet reality show.

You can find Joel on Twitter: @joelcomm.