"Search Engine Marketing" Posts

Advanced Search Engine Marketers Head To Seattle

SMX Advanced is billed as the only search marketing conference designed exclusively for experienced internet marketers, and is quickly approaching.  The crown jewel of search engine marketing conferences will take place in Seattle on June 7th and 8th and according

Google Loses Market Share, Looks Beyond Search for Growth

At the close of Q1 2011, Google had lost some search market share and fell short of earning expectations. As a result, the search giant will be looking beyond its search products to drive future growth. Indeed, the company seems …

What Has Data Mining Done For You Lately?

As 2011 kicked off, there were already several digital marketing blogs citing what the new trends for the year ahead would be. Present on all of those lists was data mining. Those of us who collect data and use …

Google Introduces the +1 Button

Google has seen the success of Facebook’s Like Button and wants in on the action! Logged in Google users will now have the ability to “like” Google ads and Organic Listings in Google search by using the new +1 button. …

Getting the Most Out of Social Aided Search

At some point during the last year, you’ve been hit with the word social: the social web, social apps, or social marketing. By now you’re probably a bit skeptical about the value of social, but when applied to real-world projects, …

Pubcon South 2011, Day 1 Recap

Pubcon South in Austin is a bit smaller than the Vegas show, well, a lot smaller but that doesn’t mean any less valuable.   In fact, because of the size you not only get 1 on 1 interactions with some …

Inflicting Damage: Google Napalms UGC, Competitors And Content Farms

According to Google, last week’s Google’s algorithm update was supposed to help people find “more high-quality sites in search.” But when you look at the top 25 losers, you can’t help but notice Google seems to have devalued user-generated-content …

Got Bad Links? Consider Google’s Pummeling of Overstock Fair Warning

A clear message was sent this week to CEOs, webmasters and marketing managers across the industry: go check the inbound links to your site and the SEO firm that’s getting them for you. You may be the next casualty of …

Bing and Yahoo’s Decision To No Longer Enforce Trademark Will Equal Mo’ Money and Fewer Problems

As of March 3rd, 2011, Bing and Yahoo! will no longer be policing trademark complaints. Advertisers will be free to bid on any trademarked term they please. If a company feels they are being violated, Bing and Yahoo! …

The 10 Internet Marketing Channels Crucial to Your Success in 2011

When I talk to people outside the industry and ask them how they define internet marketing, I usually hear one of two things:

  1. Those ads that appear when you do a Google search, or
  2. It has something to do with