"Privacy" Posts

Check’em Out: 3 Reasons To Test A Merchant’s Service Prior To Working With Them

In my search for a better health insurance policy,  I got quotes through one of my affiliate links. Going through the process reminded me that testing and re-testing merchants and vendors on your site remains one of the most basic…

The Bad and The Good of Filtering Information

Should we be concerned about what we’re not being exposed to on the Internet?

The Filter Bubble: What the Internet Is Hiding From You is a new book that raises the issue, focusing on the potential negative effect of the…

Using Data To Build A Better Online Business

Online marketers that understand how to use data to improve their online business are reaping the benefits. No longer are they relying on emotional hunches to make choices. They are making informed decisions about their businesses and where to invest…

Kerry-McCain Bill May Be Best Online Marketers Can Hope For

If online marketers have learned anything, it’s not to depend on big government to solve big problems.  In fact, oftentimes it seems big government legislates and regulates to make the business environment even more challenging than it already is.

Now…

Cashing Out: Week of April 10-16th 2011 in Online Marketing News

Senators announce Commercial Privacy Bill of Rights

High-profile Senators John Kerry and John McCain proposed a bill April 12 in the Senate to deal with what has been an ongoing concern of the Obama administration.

The Commercial…

What Has Data Mining Done For You Lately?

As 2011 kicked off, there were already several digital marketing blogs citing what the new trends for the year ahead would be. Present on all of those lists was data mining.…

Cashing Out: Week of March 27th – April 2nd 2011 in Online Marketing News

Microsoft goes after Google with antitrust suit

How’s this for a case of the pot calling the kettle black? On March 28, Microsoft filed a formal complaint with the European Commission against Google, over antitrust issues. The…

The Growing Attraction of Knowing What Customers Feel — Instantly

Social media has revolutionized the way people communicate with each other, but it has also done a number on the way marketers analyze consumer behavior and feedback. Social media has caused marketers to think in real time about how to…

How Involved in Social Media Should the Government Be?

Last week, Facebook put-out a 26-page retort to the FTC’s preliminary report on privacy regulation. Unsurprisingly, the document wreaks of economic interests, but it also raises some questions about who should foot the bill for social media.

Through…

Facebook: A Bull In A Privacy China Shop

In the same way we liked to pick on Microsoft in the 90s, Facebook has become a popular punching bag. Defenders point to the positives. Through Facebook we can keep up with friends, share photos, and play games. For many…