"Online Marketing" Posts

Last Minute Holiday Marketing Advice

It’s a bit late in the year to be thinking about holiday marketing for this shopping season, but if you haven’t put anything in place just yet or what you’ve been doing could use a last-minute boost, then you’re in …

Best Quick Loan Ideas for Folks in a Bind

In the United States, it isn’t just the prospect of an uncertain economy that can wreak havoc on a person’s financial life. There are the unforeseen problems that crop up from time to time. Divorce, bankruptcy, lawsuits, DUIs – these …

Social Marketing Trends to Watch in 2014

Any modern marketer should by now be well aware of the three fundamentals of online advertising: content, search and social. The importance of content and search shouldn’t come as much of a shock to advertisers, as blog posts and keyword …

QR codes in 2013 and Beyond

QR code used on BIllboard

Exploring the marketing potential of QR Codes

As it stands, QR codes are enjoying a comeback. Touted as the next big thing, QR codes were catapulted into the limelight in Japan – courtesy of a Toyota subsidiary – and they …

5 Ways Small Businesses Should Approach Content Marketing

For small businesses that have limited resources to devote to advertising, content marketing is perfectly suited for them as it doesn’t require a big budget or a large development team.

However, there are still a number of guidelines that small …

Is Content Marketing Replacing Traditional Advertising?

content marketing for small businesses

Content is King. Well, we can go a step ahead and safely say that content is Google’s best friend. With Panda and Penguin’s algorithms striking webmasters across the globe, content marketing promises to be a safe bet if executed correctly. …

Marketing Tactics To Get Your Leads Back

 

Customer abandonment is a growing concern for e-commerce outlets. You’ve probably seen it yourself—someone fills up their cart with all manner of products, ostensibly going on a shopping spree, and then they leave your site, and you never see …

5 Tips for Staying in Touch with Your Affiliates

As a smart business owner, you’ve established good business relationships with your affiliates, and you know how important it is to stay in regular contact with them. But if you want to keep these valuable collaborations dynamic, a simple mass …

New Online Marketing Tools for Your Business

Online Marketing

Just when you think you’ve developed a solid plan of attack for your online marketing, the entire Internet landscape shifts. The SEO tools and analytics you’ve been using are probably a bit dated, and despite all the data you’ve accumulated, …

New Changes to Google Analytics Goals

Google Analytics recently released a few updates for their Goals section. Goals are one of the most valuable factors you can track. Goals help you see the hard truth in numbers on how your website is performing. Google Analytics …