"Online Marketing" Posts
Industry Perspective: A Q&A with Rachel Sprung of Hubspot
Establishing a personal brand online isn’t an easy task. One of the biggest mistakes I see people make is trying to be someone they aren’t. If you don’t show a bit of your personality, it is harmful. For example, it is great to tweet out content and show your interests that way, but it is also important to once in awhile tweet about your other interests, even if it won’t engage others.
7 Vital Rules of Landing Page Optimization
As a marketing analytics company (and a company that depends on getting web leads ourselves) we’ve experimented with our own landing pages and have tracked the effectiveness of landing pages for other companies. And along the way we’ve learned a …
Spice Up Your Content Marketing with Proven Direct Response Tactics
Engaging content drives sales, right? Actually, no, and it’s a dangerous myth.
In reality even the most engaging blogs, YouTube videos, Facebook timelines, or LinkedIn discussions fail to produce leads and sales. Does your business engage customers and create profitless …
Top 10 Zaniest SXSW Session Titles and What They Really Should be About
SXSW Interactive is big. Spread out over multiple campuses, panel creators have been known to get creative with panel titles to attract attention and pull in people. For this year’s event, Editor-in-Chief Angel Djambazov will highlight his top ten panel …
Affiliate Management Days Preview: A Time to Learn
It’s hard to believe that Affiliate Management Days is almost upon us. Running March 8-9, AM Days promises to be one of the more interesting conferences I will attend in 2012.
It might seem like an easy thing for me …

