"News Briefs" Posts

News Brief: Digital Performance Group Acquires Viva9

Digital Performance Group Ltd, an ASX listed holding company for performance-based digital marketing, has agreed to acquire Viva9 Pty Ltd, Australia’s second largest affiliate network. Costing a reported $2 million, the acquisition will expand the group’s existing affiliate business unit, …

News Brief: Affiliate Nexus Tax Reinstated in California and Pennsylvania

The PMA announced this morning that the Affiliate Nexus Tax will be reinstated in Pennsylvania as of September 1, 2012, and in California as of September 15, 2012. Rebecca Madigan, President of the PMA wrote in a post about Pennsylvania’s …

News Brief: Adidas Retains Affiliate Management Firm Acceleration Partners

Affiliate Summit East is usually a time for announcements within the affiliate industry. The first came today as Acceleration Partners announced that they have been retained by adidas to manage adidas’ affiliate program on Commission Junction.

The shoe vertical is …

News Brief: Bed, Bath & Beyond to Buy Cost Plus

Today Bed, Bath & Beyond (BBB) announced jointly with Cost Plus that BBB will acquire the latter company in an all-cash transaction for outstanding shares followed by a merger. The deal is slated for completion at the end of June.…

News Brief: Judge Strikes Down Illinois Affiliate Nexus Tax Law

Today marked a big victory for the affiliate industry. Judge Robert Lopez Cepero of the Illinois Circuit Court issued a ruling that finds the Illinois Affiliate Nexus Tax unconstitutional. He went on to declare that nexus wasn’t established by the …

News Brief: Take the 2012 AffStat Affiliate Marketing Survey

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It’s hard to believe that it’s been ten years, but 2012 marks the 10th anniversary of the AffStat Affiliate Marketing Survey.

Overseen by the fine folks at Affiliate Summit, the AffStat survey offers relevant and valuable insights into …

Cashing Out: Week of March 4th – 10th 2012 in Online Marketing News

Google rebrands Android Market as Play

Google announced this week that, as of March 6, that it would be grouping all of its digital media services, including the Android Market, under the new banner of Google Play.

Rather than continuing …

Cashing Out: Week of February 19th – 25th 2012 in Online Marketing News

White House Outlines Privacy Bill Of Rights

The Obama Administration announced its newly outlined Consumer Privacy Bill of Rights February 23. Though the proposed bill is still in the blueprint stage, the White House says it will be working …

News Brief: LinkShare Beats the Industry and Rakuten Joins the Logo

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February has been a busy month for LinkShare. Most recently LinkShare announced the results of its fourth quarter in 2011. The numbers seem to indicate that LinkShare has followed through on its strategy to deliver a broad range of search engine marketing successfully.

Cashing Out: Week of February 12th – 18th 2012 in Online Marketing News

Googorola deal gets green light in Europe and the US

The proposed merger between Google and Motorola is moving full steam ahead, following the announcement this week that the deal has been approved by both the European Commission and the …