Network Theory

WOM Marketing, intrinsic motivation, and the “friend-cash bonus”

March 19th, 2008 by Duane Kuroda

I’m always interested in the lines of Word of Mouth marketing (WOM), viral marketing, and affiliate marketing, but there’s the added complexity of building of “brand ambassadors” and “loyalty specialists” who can help drive your brand to acceptance and/or widespread…

Continue Reading >

What Are You Doing?

March 6th, 2008 by Sam Harrelson

Twitter is so valuable for my own personal brand and business that it has become an essential part of my web presence since I started using it in Nov 2006.

Over 1,000 people follow me and I follow close to 1,000…

Continue Reading >

7 Comments | Filed under: Internet Strategy + Micro Transactions + Micro-Content + Network Theory + Online Marketing

Caledon, Curation, Community- Fast Prototyping

February 27th, 2008 by Wayne Porter

I don’t like to cross post and you can find more at my personal site…e.g. replies from the curator however the incredible conversations that took place in private I cannot share- but they were of great value. Funny how a fringe…

Continue Reading >

2 Comments | Filed under: Network Theory + Next-Gen Marketing + Offline Affiliate Marketing + Second Life + Social Networking + Social Networks + affiliate summit

Mahalo’s Missing DNA back at you Jason Calacanis

February 27th, 2008 by Wayne Porter

Affiliate Marketing Needs to Grow Up

Yes- true shock and awe over the number of attendees. I go on record that I am not an affiliate. Merchants are my affiliates. I am into experimental media. Often performance relationships are the…

Continue Reading >

13 Comments | Filed under: Adware & Spyware + Affiliate Marketing + Civic Responsibility + Community Engagement + Internet Strategy + Micro Persuasion + Micro Transactions + Micro-Content + Network Theory + Next-Gen Marketing + Online Marketing + Second Life + Security Issues + Social Networking + Social Networks + Viral Marketing

Bluecasting, Bluespamming and Seeking Permission

August 24th, 2005 by Brian Clark

When Filter-UK started hyping the idea of “Bluecasting” (the “broadcasting” of messages to people’s Bluetooth enabled devices, like cellphones and PDAs), a number of people that I know became concerned — concered that we were witnessing something else: the birth of Bluespam.…

Continue Reading >

3 Comments | Filed under: Network Theory + Online Marketing + Viral Marketing

A Touch of Grey

August 19th, 2005 by Brian Clark

When I was writing recently about people gaming your system, I was thinking alot about how Internet marketers of many stripes rely upon “open systems” to fuel their efforts, such as the way affiliate marketing turns the collective creativity of…

Continue Reading >

1 Comment | Filed under: Network Theory

ReveNews

WOM Marketing, intrinsic motivation, and the “friend-cash bonus”

What Are You Doing?

Caledon, Curation, Community- Fast Prototyping

Mahalo’s Missing DNA back at you Jason Calacanis

Bluecasting, Bluespamming and Seeking Permission

A Touch of Grey

Subscribe to ReveNews

The Latest Comments

ScratchBack Widget

ReveNews Readers