The latest global survey from consulting firm McKinsey & Company confirms what those of us who follow the advancement of the Web already know: there are significant measurable business benefits of Web 2.0.
This year’s survey, based on responses from about 1,700…
Continue Reading >I was updating and expanding my affiliate product data feeds and APIs resources at Cumbrowski.com, in particular the resources to the product feeds and store builder feature provided by the PepperJam affiliate network, which was launched about one year ago.
I liked what…
Continue Reading >Subtitle: About Data Feeds, Web Services and the use of Interfaces (APIs) in Affiliate Marketing.Slow progress is made when it comes to the utilization of data feeds and web services by affiliate networks and also by advertisers. The biggest progress is…
Continue Reading >I’m always interested in the lines of Word of Mouth marketing (WOM), viral marketing, and affiliate marketing, but there’s the added complexity of building of “brand ambassadors” and “loyalty specialists” who can help drive your brand to acceptance and/or widespread…
Continue Reading >Twitter is so valuable for my own personal brand and business that it has become an essential part of my web presence since I started using it in Nov 2006.
Over 1,000 people follow me and I follow close to 1,000 people.…
Continue Reading >I don’t like to cross post and you can find more at my personal site…e.g. replies from the curator however, the incredible conversations that took place in private I cannot share- but they were of great value. Funny how a fringe…
Continue Reading >Affiliate Marketing Needs to Grow Up
Yes- true shock and awe over the number of attendees. I go on record that I am not an affiliate. Merchants are my affiliates. I am into experimental media. Often performance relationships are the…
Continue Reading >When Filter-UK started hyping the idea of “Bluecasting” (the “broadcasting” of messages to people’s Bluetooth enabled devices, like cellphones and PDAs), a number of people that I know became concerned — concered that we were witnessing something else: the birth of Bluespam.…
Continue Reading >When I was writing recently about people gaming your system, I was thinking alot about how Internet marketers of many stripes rely upon “open systems” to fuel their efforts, such as the way affiliate marketing turns the collective creativity of…
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