"Mobile – Commerce, Apps, Ads, Security" Posts

5 Effective App Marketing and Distribution Strategies

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Launching an app is a fun, yet stressful process. You’re putting your creation out for everyone to see and use, and hopefully rate five stars. But with thousands of apps on the store market, how do you ensure that people …

Five Things That SBOs Need to Know About Mobile Marketing

When you think about phone marketing, what comes to mind? Maybe you picture uncomfortable hours spent cold-calling potential clients. Or, perhaps, you consider it from a consumer’s perspective and think about annoying telemarketers who blow up your phone. While these …

Comments Off on The Best Techniques To Optimize Your AdWords Remarketing Campaign

The Best Techniques To Optimize Your AdWords Remarketing Campaign

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Dynamic remarketing is a great way to reach potential customers who have previously visited your website or used your app. If you’re not familiar with remarketing or the best ways to use it, here’s a quick explanation to help you …

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Protecting your Small Business Information

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There are a lot of hackers out there, and with what happened to Sony still on everyone’s minds, no company wants to compromise the safety of sensitive information.

Owning a small business is no easy task, so why make things …

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Appscores and How Developers Can Improve Them

Over the past decade with the meteoric rise of smartphone popularity, countless applications have been developed for sale on the Google and Apple stores, ranging from video games to practical apps such as those for managing finances to fun but …

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Go Mobile with WordPress

“If the user is having a problem, it’s our problem.” -Steve Jobs

It is affectionately known as “UX” (user experience), and it rules the Internet. Websites grow or fade because of it, e-commerce stores succeed or fail according to their …

Comments Off on The Mobile Marketing Trends Brands Need To Be Aware Of

The Mobile Marketing Trends Brands Need To Be Aware Of

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In the last half decade we’ve seen significant and continuous growth in the use of smart phones and tablets on the market and it’s changed the way internet marketers approach their work.

Change will be a constant in the mobile …

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A Closer Look at iBeacons

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You may or may not have heard about iBeacons. Well, if not, you probably should pay attention. IBeacons are small gizmos around the size of a matchbox. They’re essentially exactly what they’re called – a beacon that provides ‘I’ or …

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Using Mobile Payments for Small Business

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What You Need to Know Before Using Mobile Payments for Your Small Business

Cash or check were once the only ways payments were made. Then, along came credit cards and plastic turned into the way to pay. What could be …

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3 Convincing Reasons for Texting Your Customers

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Some of the top marketing trends for 2014 all have one thing in common: They’re perfect for SMS. Marketing experts and analysts definitely expect 2014 to be the year of mobile — which, of course, for marketers, means that 2014 …