While there’s a ton of hype about micropayments and their role in virtual goods, many economic trends don’t really sink in until there’s a high-profile success story that people can dream about. It doesn’t matter that less than 10% make…

The raging controversy over paid content on the Internet just received a dose of reality from David Moore, the founder of 24/7 Real Media and chairman of the board of directors of IAB (Interactive Advertising Bureau).

In addressing the IAB Annual…

One of the most interesting social media battles gearing up online is not between Twitter and Facebook, but between all of the applications competing to help you manage your networking lives. This is because Twitter has spawned an ecosystem of…

The current discussion around micropayments is yet another round in a series of micropayments debates and discussions. This time it’s literally micropayments 3.0, and it is a little offensive to see the same old arguments and jokes about micropayment pros and cons popping up without any reference to the previous analysis and commentary.

Offerpal and IMVU have announced they are teaming up to monetize virtual chat rooms. While many people will grasp the potential of where this is leading, many more will question if this is a micro-windfall or a future of mega bucks.…

There’s a new affiliate on the prowl, and it means serious business – at least for itself. TweetBucks has come up with a great business model to leverage Twitter to make itself money. Marketers who use TweetBucks “make 70% of…

Okay, so everyone’s a-twitter about social networking. Nielsen Online clocked 7 million unique visitors to Twitter during the month of February, about a 1400 percent increase from a year earlier. eMarketer predicts there’ll be over 18 million Twitter users by…

Spare Change, the self-described “first and largest micro-payments system for social networks” will be acquired by PlaySpan, which monetizes virtual worlds, online games, and social networks and gonna be a micro-transaction party.

While the acquisition may seem to be an odd move…

A new kind of micropayment is apparently getting traction, through the site Swoopo, where users pay $0.75 each time they bid for an auction item. That’s right; you pay $0.75 for the entertainment pleasure of bidding, regardless if you win.…

With peer-to-peer marketing and advertising now ubiquitous online, new platforms designed to create sociable widgets and embeddable media rich content are propagating across the web. Widgetbox, SpringWidgets, and Sprout are among countless new applications empowering users to create personalized widgets, social…