"Internet Marketing" Posts
Guest Blogging – A Boon to The SEO Fraternity
When it comes to Guest Blogging, many people believe they know everything about the strategy. However, there are certain things overlooked by most bloggers while trying to get back links through guest blogging. With the upcoming Penguin 2.0 updates, there …
Provoke a Response: How Successful Content Marketers Get Results
“Marketers are publishers,” proclaim content marketing experts. But creating sales with blogs, video and other content still remains elusive for most of us. That’s because most content ends up creating lots of sharing activity at best. Yet I’ve been using …
Turn Visitors Into Leads: 5 Tips to Optimize Small Business Websites
If you’ve been using your business site as a billboard, one of the best ways to increase sales is to upgrade to a lead-generation site. I’ve seen it succeed time and time again, and it’s really one of the best …
Plugins That Turn Your WordPress Site Into a Marketing Powerhouse
When it comes to blogging systems, few can compare to the popularity and functionality of WordPress. A site can be created and put to use in no time flat, but the real draw is the platform’s customization. And the extent …
Twitter Emerges as a Brand Marketing Tool
Facebook may be garnering much attention for its recent nod to brand marketers, but there’s another social media tool that is following much the same path without the fanfare: Twitter.
While Twitter has sometimes been dismissed as an inconsequential way …
3 Things That Always Create Sales with Social Marketing
Businesses actually acquiring customers and selling their products and services using Facebook, blogs, YouTube, Twitter, and LinkedIn know something most of us don’t. The difference between wasting time by getting bogged-down in social media marketing tactics versus selling with it is knowing “what works.” As it turns out, the key to success still requires proven, traditional direct response marketing practices—not shiny new tools and techniques.
SXSW Preview Day 4: Harnessing Crowds and Measuring ROI
Every year, SXSW Interactive (aka Geek Spring Break) gets a little bigger than the year before. To make things easier, we’ve combed the list of panels, looking for the best opportunities for affiliates and marketers. Each day this week, we’ll …
SXSW Preview Day 3: Your Data and Your Brain
Every year, SXSW Interactive (aka Geek Spring Break) gets a little bigger than the year before. To make things easier, we’ve combed the list of panels, looking for the best opportunities for affiliates and marketers. Each day this week, we’ll …
SXSW Preview Day 2: A Case for Industry Evolution
The top picks for Saturday, March 10, cover a wide range of topics from analytics to the current state of journalism. To keep things simple, I’ll begin with the earliest panel of the day (starts at 9:30 a.m), Multi y Mono: A Cultural Advertising Battle. Unless you haven’t read a news story in a few years, you‘ll know that ethnic minorities are fast becoming a huge chunk of the consumer economy. To that point, this panel will explore the potential for minority-owned agencies and minority marketers to take the lead in advertising. Listed panelists include Carl Settles (Media Communications Council), Kelli Coleman (GlobalHue), Leslie Wingo (Sanders\Wingo), and Sergio Alcocer (LatinWorks).
SXSW Preview Day 1: Hit the Ground Running
SXSW Interactive opens its doors officially Friday, March 9. And one of the ladies best equipped to kick things off will take the stage at 2 p.m. Friday. In Battle for the User Soul: Gamification’s Dark Side, user advocate and former game developer Kathy Sierra will look at how games have become a way to bribe people to engage or join a community as opposed to helping users do what they really want to do.
