"Events" Posts
What Online Marketers Can Learn from CES 2012
The annual International Consumer Electronics Show in Las Vegas, better known as CES, just wrapped up. It attracted some 140,000 attendees despite the fact that Apple was conspicuously absent. It is tempting to say CES is nothing more than a…
Top 10 Affiliate Marketing Predictions: What to Look for in 2012
I’ve been watching very closely the trends in eCommerce and affiliate marketing and have put together my predictions for what we’ll see in 2012 and beyond.
1. Affiliate Marketing 3.0 is Born
As 2011 came to a close, we saw…
The Rebirth Of Gnomedex Is SIC
There is a natural tendency to not want good things to end. It’s why many champions fight on beyond their prime even at the risk of hurting their own legacy. But as fans, there is a part of us that…
Affiliate Summit East 2011 Recap
Affiliate Summit East 2011 was the largest one to date with nearly 4,000 attendees. The show kicked off to a quick start and ended with what many attendees would consider the best Affiliate Summit they’ve experienced. A ton of new…
Exhibiting In A Strained Economy
As the economy continues to struggle in its uphill battle, many companies have significantly slashed their exhibiting budgets while some have eliminated their trade show programs entirely. What many don’t know is that cutting a trade show program can be…
The Evolution Of Virtual Events And Their Business Impact
For generations, people have had the desire and need to meet and do business. Trade shows and conferences are popular examples of this human behavior. To bridge geographic distance and avoid costly travel, engineers came up with a number of…
Getting Sales And Marketing To Cooperate for Trade Shows: Can’t We All Just Get Along?
The extent of a company’s trade show success can be directly linked to in-house collaboration with colleagues, departments, management and at times outside consultants. Unless there is cooperation and communication with all key stakeholders within a company, a trade show…
High-profile Amazon Hire Coincides With Book Expo America, Signals Publishing Industry Power Shift
Enjoying a partnership with the BlogWorld and New Media Expo this year, publisher’s conference Book Expo America (BEA) witnessed a hiring on May 24 that’s sure to spawn posts and Tweets as well…
