The balance between security and privacy is again being tested as Google has recently requested the help of the US National Security Agency (NSA) to better secure themselves, and their users’ data, from future cyberattacks.

The request comes on the heels of…

The recent attack on RockYou.com’s database opened many people’s eyes to a number of security flaws that exist on even some of the more popular web sites. To begin with, the RockYou social network’s database was susceptible to a Structured Query…

Oh my, I finally get it.  I finally know what it feels like to be a consumer inundated with spam.

I understand the sense of hopelessness,  frustration and anger that builds and builds until you are just completely overcome with misdirected…

Last time I wrote about the fact that email has, in some respects, become the new direct mail. That’s because email marketers, with increasing frequency, are using such tactics as concept testing, list segmentation, and communications triggered by customer actions –…

It is unlikely that traditional direct mail will completely disappear anytime soon. But it was clear from the recent 2009 Email Marketing Summit sponsored by MarketingSherpa that in some respects, email has become the new direct mail.

Many of the sessions seemed…

In today’s less than ideal market conditions, paying large amounts of money on unproven marketing campaigns is extremely risky. As a result, companies should use proven yet affordable marketing methods. Since email marketing is both affordable and a proven way…

The Federal Trade Commission (FTC) made a revision to the original Controlling the Assault of Non-Solicited Pornography and Marketing Act of 2003 (called CAN-SPAM or the Act) after three years considering public comments.The Commission received 152 comments and suggestions on the…

As you may have read, I’ve had an interesting week. I got a reminder of the way big companies operate. It’s not a pretty sight. I have also gotten an education in how McAfee’s SiteAdvisor works thanks to Yahoo’s new…

MySpace just won a $230 million judgment against Spamford Wallace and his partner Walter Rines for violations of CAN-SPAM and California anti-phishing laws, plus attorney fees. Ole Spamford was proud to be the Spam King and I’m sure he’ll find a…

(AKA The Tag Game)

To all Revenews Bloggers who want to post on the latest Tag Meme- we think the meme is wonder, beneficial and useful BUT WITHOUT APPROPRIATE CONTEXT OR GOALS- it is NOT APPROPRIATE AT REVENEWS.

In the last few…