A new study out by the Pew Internet and American Life Project tells us how consumers get their news. No surprise: 92 percent of Americans use multiple platforms (television, newspapers, radio, the Internet) to get news on a typical day. But…

Uh-oh. Just when it seems social media can do no wrong, Yelp gets hit with a class-action lawsuit that essentially accuses the local review heavyweight of extortion. Yelp of course fired back, but the end result of such cases is that…

The raging controversy over paid content on the Internet just received a dose of reality from David Moore, the founder of 24/7 Real Media and chairman of the board of directors of IAB (Interactive Advertising Bureau).

In addressing the IAB Annual…

In his post about Foursquare last October, David Lewis said Foursquare had “some serious weaknesses,” but he admitted, “It’s worth keeping an eye on it.”

Well suddenly, Foursquare seems to be breaking out of its status as a cutesy, fun mobile-enabled game.…

For many users (and some businesses), web-based email like Gmail has been their first experience with cloud computing, where some of their important files and information are stored online rather than on their computer hard drive.

According to a guest column…

Black Friday and Cyber Monday are behind us, but they were just the beginning of the holiday shopping season. Now is a crucial time for companies to book sales during an otherwise lackluster year. And this is the time of…

There was a time when “mobile advertising” consisted of downloading cool ringtones or texting votes for American Idol contestants.

That was before smartphones came along. Blackberry brought in the era of hand-held email, particularly for business users. But Apple’s iPhone has…

You’d think by now business owners would have figured out that social media is the next tidal wave on the Internet, and that they’d better get on the surfboard or get wiped out. Well, think again. SmartBrief on Social Media,  an…

By cloudvertising, I don’t mean logos in the sky. Rather, I mean social media  completely changing how online ads are targeted. In a word, users are going to target advertisers, not vice versa.

It’s no secret that CPMs and CTRs aren’t…

After the first day of ad:tech I thought things were going pretty well for the industry.  Day two gave me time to make some more sessions (I live twittered them) and spend some time on the two levels of the…