North Carolina Senate Passes Anti-Affiliate Tax Law, Merchants like Amazon Abandon NC Affiliates

It’s no secret that here at ReveNews we feel the so called “Amazon Tax” laws enacted by New York are a poor idea. This week North Carolina followed…

Local Content the Next Big Thing for Mobile

Pundits are fond of saying that mobile is the next big thing. Well, providing local content may be the key to creating that reality. ComScore reported this week a 51% year-over-year growth in the…

U.S. Online Ad Revenues Drop 5 Percent in Q1

A report put out by the Interactive Advertising Bureau (IAB) and PricewaterhouseCoopers showed a 5% drop in U.S. internet advertising revenues in Q1 year over year. Revenues for Q1 2009 reached $5.5 billion…

“Pay with Facebook” Sightings

Facebook has been working on modifying its terms and conditions  to cover payments. This week TechCrunch claims to have seen a form of the coming payment system Facebook is rolling out in the app GroupCard. Micro-payments on Facebook should…

Ben Edelman Accuses Google of Artificially Inflating Network Conversion Rates

Noted spyware researcher Ben Edelman has published an article accusing Google and certain ad partners (WhenU and large list of typosquatters) of conversion-inflation syndication fraud. The article sites Adwords examples with both…

Kentucky Fried Chicken’s Oprah Debacle

You may have seen the recent ad campaign by Kentucky Fried Chicken to get people to “Unthink KFC” which is definitely a strange way to maintain brand integrity. As part of the campaign to get consumers…

First Quarter Numbers from Big 4 Show Online Ad Recession

According to TechCrunch, online advertising revenue for the big four internet companies (Google, Yahoo, MSN, AOL) indicates a recession in the online advertising market. Combined earnings in Q1 of ‘09 show a…

Zango Goes Under: No one sheds a tear

Zango, aka the spyware company formerly known as 180Solutions, is no more. According to Chief Technology Officer Ken Smith, 100% of Zango’s assets where purchased by video company Blinkx. Ken also wrote an interesting…

OpenX Launches Online Advertising Marketplace

OpenX, a trusted ad serving utility for publishers, has finally stepped into ad network ring with the launch of OpenX Marketplace. While the technology packaged in the service is not groundbreaking, no other ad network enjoys the…

Amazon Terminates Associates’ Referral Fees for Paid Search

Amazon announced that affiliates, known internally to the Amazon program as Associates, will no longer receive referral fees for transactions that occur due to paid search. The move impacts both direct paid search referrals…