"Affiliate Marketing" Posts

Affiliate Mobile Strategies for Advertisers – What Works Best?

Affiliate marketing

Savvy advertisers are wasting no time catching the mobile marketing wave surging over American e-commerce. As the public takes to their mobile devices, so must advertisers follow — and never has the trend been more apparent. Almost three-quarters of American …

How to Write Copy That Gets Conversions

shutterstock_92389585

It’s no secret that the key to becoming a successful affiliate marketer lies in split testing different conversion funnels and landing pages. While the design and overall functionality of your funnel is obviously important, most PPC affiliate marketers don’t take …

Google Shuttering Affiliate Marketing Network

A big announcement to affiliate marketing

Google announced Tuesday night it was shutting down Google Affiliate Network (GAN) to focus on other products – in particular Product Listing Ads.  Google Affiliate Network, an affiliate marketing network, helped facilitate and connect …

Add Affiliate Marketing to Your Blogging Arsenal

Blogging and Affiliate Marketing

How can bloggers take the next step to becoming great affiliate marketers? After all, bloggers are sending readers to links every day with their posts. They’re bringing their focus and passion to topics of their choosing, and they’re creating compelling, …

6 Ways Coupon Affiliates Can Make Your Holiday Sales Bigger

Coupons Save Money

Over the years, I’ve worked with a lot of different affiliates. Coupons, daily deals, search, social, datafeed, mobile, newsletter and even offline to name a few. In the past, I’ve shared some thoughts that might turn people away from working …

Don’t Scare My Clients: The Best Way for Vendors to Pitch An OPM

Bad hair day

Lately, vendors are going crazy with emailing clients for OPMs. My client received one a few days ago that used a fear tactic approach. The subject line was, “Company Name Affiliate Abuse.” The vendor that sent the email is a …

Don’t Fall For Affiliate Scams

Editor’s Note: Usually we don’t reprint articles from other sites but this one, written by affiliate industry veteran Vinny O’Hare, on his blog VinnyOHare.com, was so relevant to the type of ridiculous scams seen frequently in the industry that

News Brief: Adidas Retains Affiliate Management Firm Acceleration Partners

Affiliate Summit East is usually a time for announcements within the affiliate industry. The first came today as Acceleration Partners announced that they have been retained by adidas to manage adidas’ affiliate program on Commission Junction.

The shoe vertical is …

The Perfect Cookie: Finding the Best Length for Successful Programs

Cookie

One of the questions frequently asked by advertisers is “how long should my cookie length be?’ For our purposes today, the cookie length refers to the amount of time that a cookie will remain on a user’s machine after they …

Rakuten LinkShare Announces Industry First While Forgetting Its History

Rakuten LinkShare

It’s said that Internet users have notoriously short memories. It’s a strange paradox considering they are plugged into the most powerful research tool in human history. Ad networks and PR teams seem to be particularly effected by this lapse of …