Ever get the feeling that marketers don’t really understand social media – or at least don’t effectively utilize it?
That’s the premise of Steve Rubel’s article on Forbes.com, and he makes an important observation worthy of discussion. Rubel is a well-known…
Continue Reading >Among the so-called Amazon Taxes Colorado HB 1193 is unique. Signed into law by Governor Bill Ritter on February 25th the legislation went into effect on March 1st and is heralded as a landmark bill, the first of its kind to…
Continue Reading >It would be a major coup in basketball for the New York Knicks to land the caliber of talent the likes of LeBron James or Dwyane Wade; however unlikely this may be. Similarly, Catalina Marketing has scored such a coup…
Continue Reading >Uh-oh. Just when it seems social media can do no wrong, Yelp gets hit with a class-action lawsuit that essentially accuses the local review heavyweight of extortion. Yelp of course fired back, but the end result of such cases is that…
Continue Reading >AOL Inc. has sold its affiliate marketing business, Buy.at, for an undisclosed price to Digital Window Ltd., which runs AffiliateWindow and ShopWindow. Digitial Window claims that the purchase of Buy.at will make them the largest “performance-based marketing” group in the…
Continue Reading >Affiliate marketing is receiving some not so great publicity…again. This time it comes from Rik Ferguson over at TrendMicro blog as he reveals a Facebook Account Upgrade Scam, where fan pages promote a Gold Facebook account upgrade. Of course, there…
Continue Reading >Like usual the combination Danica Patrick and bikini clad models got Go Daddy’s commercials a lot of attention during the Super Bowl; even the ad that was banned. Now Go Daddy is hoping to leverage their same customer base that made…
Continue Reading >You read that right. Today Drs. Foster & Smith, a pet medicine retailer our of Wisconsin, has shut down its entire affiliate program due to the Advertising Tax that has passed in 3 states and is being considered in many…
Continue Reading >Politicians are slow to learn but quick to look for money. As SB660 clearly shows, Virginia is no exception to this rule. Made from the mold of other so-called Amazon Tax bills, SB660 passed a vote on the Senate floor 28-12. Its…
Continue Reading >My fellow affiliate marketers, welcome to Part 2 of the State of Affiliate Marketing Union. I shared some of the wonderful things that affiliate marketing has going for it, including phenomenal growth despite the recession, in my post earlier this week.…
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