"Affiliate Marketing" Posts

News Brief: Statement from Overstock Regarding California Bill AB 1625

Yesterday Overstock announced its intention to terminate California affiliates should AB 1625 pass. In a  letter to all of its affiliates, Overstock urge opposition to AB 1625 stating that:

There is a measure under consideration in California, likely to be voted on…

Overstock to Terminate California Affiliates Again Tomorrow

Now that I have your attention, Overstock may terminate its California affiliates tomorrow. The State Legislature is once again considering a bill that would make the Affiliate Nexus Tax law in California. If you are not familiar with this legislation,…

Pay-Per-Call Programs from the Trenches

Affiliate networks have all be jumping on the Pay-Per-Call bandwagon using RingRevenue’s pay-per-call tracking platform.  Currently I have seen programs for Commission Junction, Google Affiliate Network, LinkShare and ShareASale.

What are the advantages of pay-per-call?

  1. The ability for companies to compensate partners…

Top 5 Takeaways from Affiliate Summit East 2010

Over the last two days, the dust from Affiliate Summit East 2010 has settled and most of us have recovered from the jet lag and three consecutive days of late nights and early mornings (for some there may have been…

eBay Hopes Shoppers Will Cash In On eBay Bucks

2.2 billion dollars in revenue and 11 percent growth seem like strong earnings. That is, unless your eBay. The strength of eBay’s Q2 earnings, driven mostly by PayPal, were undermined as eBay cut its fiscal forecast by $250 million. Such earnings…

Will Shoppers Click with Bing Shopping?

Microsoft continues to wrestle with the e-commerce side of its search engine, Bing, in an effort to more effectively compete with Google’s dominance.

The company discontinued Bing Cashback as of July 30. Bing Cashback was a novel way for shoppers to…

Top 10 Must See Sessions at Affiliate Summit East 2010

Three things are always on my agenda when I visit New York: the arts, the museums, and the food. This year there is a surprising addition: funny puppets. Whom do I have to thank for such an odd itinerary item?…

Digital Point Solutions Responds To eBay’s Cookie Stuffing Allegations with Mud Slinging

There are always at least two sides to every story. Yesterday evening I received a ping via Twitter linking to a blog post by Digital Point Solutions, written by Shawn Hogan, responding to these allegations. The post is rather long, rambling, and sensational, to say the least. In the post, Hogan defends himself against the charges of cookie stuffing and makes a few rather serious allegations against eBay.

Affiliates Indicted For Cookie Stuffing

On June 24, 2010, two separate indictments were handed down by a grand jury in California against Shawn Hogan and Brian Dunning following an FBI investigation by the Cyber Crimes Department. The indictments charge Hogan and Dunning with wire fraud and criminal forfeiture. Hogan was charged with ten counts of wire fraud and Dunning with five counts of wire fraud.

This Thing Of Ours… What Do We Call It?

Last week, Missy Ward, co-founder of Affiliate Summit, reignited the age-old discussion about what we call our industry. Is it affiliate marketing or performance marketing? Are we affiliates or publishers? Are they merchants or advertisers? Either you think this is…