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Affiliate Marketing

A Case for Free Enterprise

As a North Carolina resident, I was disheartened to learn of our legislators’ decision to tax Internet affiliate marketing revenue. While the state may be an early adopter of such a practice, it does not bode well for the future.…

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CA Breaking News: Schwarzenegger Opposes Tax Nexus Legislation

I just saw this come through:

Following Overstock.com’s announcement that it will pull its affiliate advertising from California due to the legislature’s proposal to increase taxes and the announcements of other companies such as Amazon.com threatening to follow suit, Governor Schwarzenegger…

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The End of Affiliate Marketing or the Rebirth of CPC?

You’ve read about the bills changing the definition of nexus sweeping the nation and why they are wrong.

The simple truth is that they are based on a loophole left by the Supreme Court. In Quill Corp v. North Dakota (1992),…

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act.ly and the California “Affiliate Tax”

Sign the petition

Before I start, I am going to ask that you sign the petition I started. It is all explained below. To sign, just tweet the following on Twitter:

petition @nmevans to Stop the #affiliatetax. Don’t hurt small biz in…

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California Anti-Nexus Lobby Day 3

A huge thank you to everyone who made it up to Sacramento for today’s lobbying efforts!

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Affiliate Marketing Helps Companies Grow Even in a Tough Economy

Commission Junction released some data today that goes a long way to show that having an affiliate program helps you grow your business compared to competitors without programs. In the most recent Internet Retailer Top 500 guide, they look at…

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Affiliate Commission-Per-Call?

Could Affiliate commissions per phone call generated be a reality soon? RingRevenue recently completed a $3.5 Million round of series A financing and has partnered with Commission Junction to offer this service to CJ Advertisers.

“Pay-per-call marketing represents an enormous opportunity because…

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TweetBucks: Good for business or good for Twitter abuse?

There’s a new affiliate on the prowl, and it means serious business - at least for itself. TweetBucks has come up with a great business model to leverage Twitter to make itself money. Marketers who use TweetBucks “make 70% of…

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Case Study in the Changing, Expanding Coupon Marketplace: Offers.com

I think everyone in the affiliate industry will agree that change is fast and constant. In this bittersweet turn new affiliates enter the marketplace and thrive, while old affiliates who can’t keep up fade away.

Earlier last year I was struck…

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‘All of the Web is a Social Media’

We left off with Bazaarvoice’s Sam Decker giving us outstanding tips on how to get your management team or C-suite executives to consider social marketing experimentation. Today I offer you more social marketing adoption tips but this time a strategic framework…

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