My fellow affiliate marketers, welcome to Part 2 of the State of Affiliate Marketing Union.  I shared some of the wonderful things that affiliate marketing has going for it, including phenomenal growth despite the recession, in my post earlier this week.…

My fellow affiliate marketers, the state of the affiliate marketing union is strong, but faces many challenges in the coming year.

For many affiliates and affiliate programs, 2009 was another banner year as the affiliate channel continues to grow. Despite all…

I’ve learned to take IT consulting firms’ predictions with a grain of salt. Sometimes these firms come up with provocative stuff for the purpose of selling their consulting services and research reports. They may not always have a real understanding…

With the first round of the battle against the so-called Amazon Tax in Colorado over, Rebecca Madigan, Executive Director of the Performance Marketing Association contacted ReveNews in an effort to update readers on measures the PMA is taking in preparation as…

A fascinating article by the CEO of The Barbarian Group, a digital marketing agency, speaks to an intriguing notion – that the Application Programming Interface (API) may be the best weapon an Internet marketer has in their arsenal.

Benjamin Palmer points out…

It has been a long week of fighting for Colorado affiliates against HB 1193 as it moved through the House. There were strong shows of solidarity by  local affiliates organized by Brian Fox, Senior Director of Business Development at  Adperio, as…

Recently the Virginia Senate has proposed Bill 660. Effectively, the same advertising tax that was passed and caused significant damage to the small entrepreneurial internet marketing businesses in those states and cost small business jobs in the process.

States have started…

Despite Overstock’s maneuvering and the local efforts of Colorado affiliates organized by Brian Fox, Senior Director of Business Development at  Adperio, the Colorado House Finance Committee has passed HB 1193 (pdf). The motion passed with a 6-5 vote and with only a slight…

One of the benefits of having a strong parent company is the ability to reap the opportunities being tied to such an organization can provide. As a parent company, Rakuten is certainly no slouch, boasting Japan’s largest internet shopping mall,…

In a high stakes game of chicken with state legislators, Overstock is once again using the threat of affiliate terminations as leverage in a preemptive move, this time with Colorado state bill HB 1193 (pdf), as the target. The bill, introduced…