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When you should Drop an Advertiser

October 6th, 2008 by Carsten Cumbrowski

The discussion at Brad Waller’s post “Reason #4837 Why This Industry Needs an Association” from Friday about the Hydra Network/Vista Print incident and publication of the incident at MediaPost.com sparked two separate discussions that were not exactly related to the subject…

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3 Comments | Filed under: Online Advertising + Online Publishing

Hydra Responds

October 4th, 2008 by Site Administrator

Since this type of discussion is important and it is rare for an ad network to come forth while under fire, below is the response from Mason Wiley, the SVP of Marketing for Hydra, as originally posted in the comments…

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3 Comments | Filed under: Adware & Spyware + Affiliate Marketing

Reason #4837 Why This Industry Needs an Association

October 1st, 2008 by Brad Waller

I saw this headline today at MediaPost: “Report: Affiliate Marketers Use Adware Deceptively.”Great, yet another headline that paint the entire industrywith a broad brush. Anyone not part of this industry will see the headline and confirm their misguided notions that…

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16 Comments | Filed under: Adware & Spyware + Affiliate Marketing + Internet Marketing + Legal Issues + Media + Sounding Off

Affiliate Summit East 2008 Videos and more

October 1st, 2008 by Carsten Cumbrowski

I wrote a post after Affiliate Summit West 2008 with information and links to the numerous educational session videos, audio and slides for the past affiliate summit.

The videos for Affiliate Summit East 2008 in Boston are out, so I thought that…

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2 Comments | Filed under: Affiliate Marketing + Affiliate Summit

Using Video to Increase Conversions

October 1st, 2008 by CT Moore

A recent survey from MarketingSherpa shows that adding certain things to an ad increases user responsiveness. One of the things that the survey covered was video, and it showed that featuring a video in an ad can increase responsiveness by 49.5%.…

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7 Comments | Filed under: Affiliate Marketing + Internet Marketing + Online Marketing

Blog World Expo 2008 - I’m one step closer to the edge, and I’m about to blog!

September 28th, 2008 by Jamie Birch

(Can you guess what music I’m listening to as I write this recap?)

The second day’s keynote at Blog World Expo 2008 was pretty unique and I was pretty excited to get a great seat to see Tim Ferriss, author…

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4 Comments | Filed under: Conferences

Ethics, developer friendly, cool - pick only two

September 23rd, 2008 by Duane Kuroda

By now the saga about Podcaster has spread across major blogs and marketing reviews, however the events continue to play out in a surprising fashion that WOM marketers and social media types need to keep following this closely.

One of…

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Add a Comment | Filed under: Customer Relationship Management + Internet Strategy + Online Marketing

New Media - New Conditions Require New Policies and Rules

September 22nd, 2008 by Carsten Cumbrowski

I mentioned to several people at Blog World Expo in Las Vegas, the story of what happened to me to illustrate that the social media space is still the unknown frontier for most people out there.

The folks, who are working…

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Add a Comment | Filed under: Legal Issues + Media + Next-Gen Marketing + Online Marketing + Online Publishing + Online Video

Blog World Expo 2008 - Ten Things You Need to Know About Search Engines & Findability session recap

September 22nd, 2008 by Jamie Birch

Wow, sorry about the long title…

The first day of Blog World was truly outstanding. The attendees were diverse, intelligent and engaged and the speakers were honest, authentic and they shared very detailed information. It didn’t seem like they held…

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6 Comments | Filed under: Conferences

Blog World Expo 2008 - Making Money Online with a Blog - recap

September 21st, 2008 by Jamie Birch

I was planning on going to one of the other sessions after the keynote, but decided to attend this one when I saw that Darren Rowse of ProBlogger was on the panel of the Making Money Online with a Blog…

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8 Comments | Filed under: Conferences
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Search Through 10 Years of ReveNews Content:
LATEST POSTS BY CATEGORY
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Using Video to Increase Conversions
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Ethics, developer friendly, cool - pick only two
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New Media - New Conditions Require New Policies and Rules
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I Spy on You! With iSpionage.com
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Authenticity: The Future for Marketers & Affiliates
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Reason #4837 Why This Industry Needs an Association
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Affiliate Summit East 2008 Videos and more
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