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AffiliateSummit Day 1 Summary - Make That Day 2

July 10th, 2007 by Brad Waller

Here it is day two - strike that, day three - of AffiliateSummit and I’m still having trouble remembering what day it is. I arrived at the hotel this morning and was thinking about what I would be doing here for the second day when I realized that is was really the third day. Day one was the Meet Market, and day two was when the keynote and sessions started, along with the show floor. I think it is because the keynote is traditionally the kickoff of a show, and all the sessions are the meat of the show.

Even though I say that it feels like the show started on day two, I have to say that the meet market was a great part of the show. It was well attended and had great booths and tchockes. I you were strong enough you could even go home with a ShareASale gravestone. The meet market was a mini show floor with dozens of exhibitors and ample opportunity to chat or talk in depth with both exhibitors and attendees. If anyone is not sure about a full booth, the meet market would be a great test of the waters and could be a great deal.

I already reported on the keynote, and I actually had time to make a few sessions on the first day. The sessions were pretty good - some better than others - but overall as good as any ad:tech that I have covered. In fact, the level of expertise here at AffiliateSummit is far above what you will see at ad:tech. Here they have a session on Managing Internal Channel Rivalry, and at ad:tech they have an advanced discussion where they advise people that they might need to watch out for crediting sales to more than one channel as if it were a new discovery. While not a lot of news to those of us who have been around a while, the “What Super Affiliates Want” talk was informative and the panelists did not hold back. I can’t wait until the videos are posted because I have to pass up Shmuly’s session to hear Sam Harrelson talk about the democratizing influences of “Web 2.0″ and social media. I head good things about both sessions.

After a late dinner I came back to the hotel and Brian was doing his patented piano virtuoso impression with a large crowd singing tunes along with him. I didn’t really feel like taking a cab ride to a party in South Beach, so I hung out in the lobby with the rest of the crowd who had either never made it out or already returned from the events. Off to bed at 1 something in the morning and the day was done.

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