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Can you pick the winning A/B test?

June 15th, 2009 by Beth Kirsch

Anne Holland, founder of MarketingSherpa, is back to her old tricks teaching us how to be better marketers.  See how good your gut is at predicting the winner of some A/B tests with her new site www.whichtestwon.com.

I took the test and failed – so much for the 10 years of online marketing experience I have and the zillions of A/B tests under my belt.  It just serves as a little reminder why it’s important to test/retest and not just go with our gut.

How did you do?

1 Comment | Filed under: Online Marketing

1 Comment

Brad Waller said:

Well, you’re not a parent and I bet you don’t hang out with many moms. Since I’m active at my daughter’s school and in the PTA I see lots of moms. Just today I saw one with 3 kids ranging from 6 to 16 go gaga over a newborn. They don’t do that with toddlers…

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