Posts by Matt Griffin

News Media: The Definition Just Keeps Getting Broader

As has been noted both in this space and elsewhere, traditional news media is in trouble. Not only have papers like the Seattle Post Intelligencer and the Rocky Mountain News shut down their presses, but other big names are cutting…

Blogging for Brands

You read them; you comment on them; and you might even write one every once in a while. But as passé as blogs have become  to those of us in the industry, the fact remains that the technology is just…