Posts by Lee Dodd

YPN Adds Reporting Feature – RPC

This is a long awaited feature for publishers using contextual ads on their sites. I know I have been wanting this from Adsense for nearly 2 years. YPN has beat Google to the punch and added an additional column in…

Yahoo and eBay Make Waves

Yahoo! and eBay have reached an agreement that will further fortify their relationship on the web. For years, eBay has been appearing in the search results of Yahoo! for nearly any term plausible, but this will now be stepped up…

Interesting Adsense Case Study

We have heard time and time again to, “test, test, test” when it comes to ad placement and colors. My good friend Joel Comm has made a living sharing tips and ideas on how to improve Adsense revenue.…

YPN’s Recent House Cleaning

Prior to April it appeared that YPN’s main focus was to clean up in terms of their beta publishers and international traffic / clicks. Many calls were made, many emails were sent, and many beta publishers had their accounts cancelled…