Zango Gets all Emotional

Understandably miffed that Kaspersky and PC Tools can continue to classify the free service they provide to “discerning consumers” as spyware, Zango has decided to release their pent up feelings. In celebration of the 25th Anniversary of the Emoticon, Zango is adding to their download arsenal new packs of emoticons that “integrate directly” into Windows Live Messenger.

What I find deliciously ironic is the two emoticons they chose to highlight in their press release. Surely they are indicative of how Zango perceives its audience. For the “hillbilly” who has never read about the FTC fines and thinks a EULA was something found at Roswell, there is the “Redneck Smile” emoticon. After all free is free so what’s not to like?

The perfect follow up of course is the “Rainy Mood” emoticon for those users who are in a “foul funk”, exasperated because their system is suddenly acting strange. After all, all they did was download a free game, movie or emoticon pack.

Here is to Zango, bravely giving consumers a way to express how their software truly makes them feel.

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