eBay Buys Shopping.com

eBay has now added shopping.com to its ever-growing empire of properties. Paying $620 million for the giant site, eBay claims that it will offer its eBay citizens increased opportunities:

1. An entire new group of online buyers – the current users of shopping.com

2. Boosts the number of fixed-price sales listings (Buy It Now) which are growing more popular with eBay buyers

3. The purchase expands available product reviews and customer feedback because shopping.com controls the enormously popular epinions.com

Recent eBay purchases include:

* Rent.com – a California real estate company
* Baazee.com – the most popular auction site in India
* South Korea’s largest online auction company
* EachNet, China’s largest online shopping site
* Craig’s List – a giant classified empire of local sites
* Marktplaats.nl – Holland’s largest shopping site