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2009 Top Performance Marketing Companies in the Inc 5000

Aug 31, 2009
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inc5000-smI culled through this year’s Inc 5000 Advertising and Marketing list to try to pick out companies primarily focused on performance marketing and broke them down into 3 categories.  Here are the top Affiliates, Affiliate OPMs, and Affiliate / CPA networks in the Inc 5000 for 2009 based on Revenue Growth from 2005 to 2008.  If I missed any companies, I apologize, it’s not always easy to identify performance marketing companies by their descriptions on Inc.com  and their websites.

Here is the list:

Affiliates in the 2009 Inc 5,000 List of Fastest Growing Private Companies

Company 2009 Ranking Employees 2008 Revenues
Adlucent 73 20 6.5M
Plus1 Marketing 226 9 3.2M
Lead Research Group 391 25 2.4M
Relocation.com 1469 29 9.2M
Clickspeed 1491 17 5.7M
Memolink 1929 50 34.9M
Wpromote 2004 49 7.1M
LeadCreations.com 2440 8 5.4M
imwave, inc 2610 8 2M
JBR Media Ventures 3634 18 19M
Elephant Group 4530 350 74.3M

Affiliate OPMs in the 2009 Inc 5,000 List of Fastest Growing Private Companies

Company 2009 Ranking Employees 2008 Revenues
Direct Agents 1080 35 23.2M
NETexponent 1216 16 6.1M

Affiliate Networks in the 2009 Inc 5,000 List of Fastest Growing Private Companies

Company 2009 Ranking Employees 2008 Revenues
IntegraClick 5 55 96.4M
One Technologies 8 89 50.7M
MediaTrust 9 60 38.3M
Affiliate Media 129 25 7.7M
Gilispa 137 15 30.7M
Go Internet Media 146 35 7.6M
Smiley Media 168 24 31.4M
Hyper Interactive Media 184 47 41.3M
Lead Flash 314 45 49.9M
Intermark Media 320 40 56.9M
Hydra 450 70 108.6M
The Media Crew 488 14 3.2M
IronTraffic 512 21 6.9M
Clearlink 589 182 22.3M
MarketLeverage 1115 51 35.3M
Trancos 1120 50 18.3M
Spectrum Direct 1271 30 10.3M
Bridgevine 1379 65 21.5M
One on One Marketing 1430 46 62.1M
Plasmid Media 2897 6 2.3M
Filed under: Affiliate Marketing + Internet Marketing + News + Online Advertising + Online Marketing
  • http://blog.affiliatetip.com/ Shawn Collins

    Nice work, Adam. I thought about compiling that sort of list, but figured it was going to be as big a project as it looks like it was. :)

  • http://www.experienceadvertising.com Evan

    Nice list. Shows that email marketing still works among other things…

  • http://www.imwave.com Adam Viener

    Thanks guys, I am sure I missed someone, it was a big list to go through.

  • http://www.NETexponent.com Peter Figueredo

    Thanks Adam, we are certainly proud of our ranking in the list.

  • http://www.imwave.com Adam Viener

    Peter,

    You should be proud! It's quite an accomplishment!

    Congratulations!

    Adam

  • http://www.toddtalks.com Todd Crawford

    Great work Adam.

    I just wish the list was more apples to apples on the revenue numbers. I have a feeling many of the CPA type networks listed are reporting revenues as the gross payout by the advertiser (i.e. $100) and not the actual net revenues that the network keeps ($25), which makes the number overly inflated and hard to compare with other companies that report actual net revenues that do not include pass-through payouts.

  • http://www.imwave.com Adam Viener

    I think as part of the inc magazine process they need to submit their tax returns to validate the revenue numbers, so these should be the Gross Revenues they reported to the IRS.

  • http://www.toddtalks.com Todd Crawford

    Probably true but if i report my revenue as 100% of advertiser payout and expense 75% of that amount as an expense, my gross numbers are still inflated.

  • Beth Kirsch

    Nice job Peter, Adam, and everyone else on the list. Congrats!

  • http://www.homethinking.com/brontemedia/2009/08/31/stuck-in-the-middle-with-everyone/ Stuck in the Middle With Everyone | Bronte Media

    [...] Viener of Revenews recently tabulated all the kinds of affiliate marketing companies in Inc.’s recently published 2008 5000 [...]

  • http://www.ericewe.com Eric Ewe

    Nice compilation. What Todd brought up makes sense but at those #s, that is still pretty significant.

  • http://www.twitter.com/BrianHawkins Brian Hawkins

    Had to RT this list. It shows the power of the performance industry and growth in the last 3 years. Congrats Adam, Peter and all that made the list!

    Brian AM Pingo.com

  • http://www.bloggingwithchris.com Chris Peterson

    Hi Adam Viener,

    I understand & appreciate an effort & vision to compile the list. Yet it ain't the best deal for kinda beginners & people who are about to make their decisions without the interpretations & explanations, these are just numbers, you know?

    Don't you think they need the information to make decisions more than anything else?

  • http://www.imwave.com Adam Viener

    Chris,

    I am not sure exactly what you mean? Inc Magazine came out with a list of the top 5,000 fastest growing companies based on the following:

    1. Companies that submitted their information.
    2. Income Tax Verifiable Gross Income for the years in question.

    All I did was spend some time to go through that list’s advertising and marketing section and pull out those that were clearly in the performance marketing arena.

    How people interpret the list is up to them. As a beginner you might look at this list and say “wow, there is a lot of opportunity here to make some good money”, or you might look at it and say the space is too crowded, that is really up to you.

    Adam

  • http://www.quicklingo.com Godwill

    Nice work Adam. I noticed that some of these companies are clients of ours!

    From: Godwill Bindeeba

    Managing Director of Quick Lingo