What should the Affiliate Networks be Focused on?

I was talking with several top affiliates at Affiliate Summit in Las Vegas last night about the role of the networks and where the networks should be focusing their attention and development dollars.

My colleague, Tony Pantano, did a great job of summing these issues up a few months ago in his blog post on wiseaff.com.

“Affiliate Networks need to focus on getting the basics right before they implement these crazy widgets and gizmos.

1) Track the Sales
2) Pay Affiliates
3) Provide all the necessary Reporting

It’s not rocket science.”

It never ceases to amaze me how many networks get the basics wrong.  Tony goes on to give some really good specific examples of where some specific networks fall short.  If you haven’t read this blog entry yet, it’s worth a read.  Click here

I assume everyone else has these same issues with payments, tracking and reporting.  I’d love to hear your thoughts.

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