Maybe you were one of the 100 million who watched the underdog New Orleans Saints win the Super Bowl, but here’s something you didn’t see: an ad from Pepsi, noticeably absent among Super Bowl advertisers for the first time in…
We all know that Google makes a lot of money from ads, but it’s not very often that Google spends a lot of money on ads. The Web powerhouse has been chugging along for years on market dominance and word-of-mouth, but that…
Jeff Molander wrote a post on his blog about social media. I decided to write a response at ReveNews instead of my own blog because, frankly, it is more provocative here. Plus, this is the community that introduced us. And that…
My fellow affiliate marketers, welcome to Part 2 of the State of Affiliate Marketing Union. I shared some of the wonderful things that affiliate marketing has going for it, including phenomenal growth despite the recession, in my post earlier this week.…
The recent attack on RockYou.com’s database opened many people’s eyes to a number of security flaws that exist on even some of the more popular web sites. To begin with, the RockYou social network’s database was susceptible to a Structured Query…
I’ve learned to take IT consulting firms’ predictions with a grain of salt. Sometimes these firms come up with provocative stuff for the purpose of selling their consulting services and research reports. They may not always have a real understanding…
It can be said that Jason Calacanis picks ventures that grow, even if he often doesn’t know what they do. Social shopping company ThisNext is no exception. Calacanis, who currently serves on their board and was an early financial backer, but…
With the first round of the battle against the so-called Amazon Tax in Colorado over, Rebecca Madigan, Executive Director of the Performance Marketing Association contacted ReveNews in an effort to update readers on measures the PMA is taking in preparation as…