Archive for January, 2010
Google Knows Where You Are And Has The Goods To Show For It.
Having lost the 1/2 billion dollar bid to acquire Yelp, it was obvious Google was moving aggressively to win the local war. It’s no surprise then that the search giant announced location will now be a critical…
Drive-by Downloads on the Rise
Purveyors of malware and BlackHat SEO’s have been pulling in a great deal of headlines lately. It seems anytime something makes the news, there is a report of illegitimate web sites targeting keywords associated with the story to draw visitors…
Virginia Internet Marketers Ask Gov. Bob McDonnell To Keep His Word – Veto Bill 660 – The Advertising Tax Bill
Recently the Virginia Senate has proposed Bill 660. Effectively, the same advertising tax that was passed and caused significant damage to the small entrepreneurial internet marketing businesses in those states and cost small business jobs in the…
Breaking News: Colorado Finance Committee Passes HB 1193
Despite Overstock’s maneuvering and the local efforts of Colorado affiliates organized by Brian Fox, Senior Director of Business Development at Adperio, the Colorado House Finance Committee has passed HB 1193…
LinkShare May Be Affiliate Network of Choice in China as Baidu forms Joint Venture with Rakuten
One of the benefits of having a strong parent company is the ability to reap the opportunities being tied to such an organization can provide. As a parent company, Rakuten is certainly no slouch, boasting Japan’s largest internet shopping mall,…
Overstock Threatens to Terminate Colorado Affiliates Over Pending Legislation
In a high stakes game of chicken with state legislators, Overstock is once again using the threat of affiliate terminations as leverage in a preemptive move, this time with Colorado state bill HB 1193 (pdf),…
Finding Your Inner Jared: A Must for Any Company
The best marketing campaigns are rarely created, but instead are often found. And they’re out there waiting to be discovered.
In April 1999, an under the radar article in the Indiana Daily Student about an obese Indiana…
P&G Finally Embraces Facebook
In the Consumer Packaged Goods (CPG) world, when Procter & Gamble (P&G) makes a move, every one of its competitors take notice. That’s because P&G is the world’s branding powerhouse, owner of 300 brands with such legendary names as Crest,…
2010 Affiliate Industry Preview Series: Interview with Lisa Riolo of Impact Radius
As part of the ReveNews 2010 Affiliate Industry Preview Series, I interviewed industry leaders to get a sense of their plans and goals for 2010. Today’s interview is with Lisa Riolo, co-founder of Impact Radius, who is…
Don’t Look Now… Twitter is a Business Tool
You wouldn’t necessarily associate candy or frozen desserts with Twitter – but that’s the point. Twitter is everywhere, and businesses large and small have figured out how to use it.
