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Archive for October, 2007

Privacy Gone Overboard

Do not track? How about do not use the Web.

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Linkshare Gets Into Lead Gen

Looks like Linkshare is leveraging its acquisition of TrafficStrategies.com in June 2007 to build out its lead generation offerings for interested advertisers.  From the press release:

LinkShare Lead Advantage is a new service offering that delivers high-quality targeted leads and new customers…

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Facebook Circle of Trust, Irony and Thought Exercises

Thought provoking exercises about the impending collision, or lack of a collision, of privacy, the net and the world. Sample screen shot suggesting irony included.

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4 Comments | Filed under: Security Issues

Google Becomes the Web’s Social Toll Booth

In my opinion, Google’s new OpenSocial initiative is game, set and match against the walled garden of Facebook.

Thursday, an alliance of companies led by Google plans to begin introducing a common set of standards to allow software developers to write programs…

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Facebook’s $100 Billion Cookie Jar? Social Media and Performance Marketing Convergence

VentureBeat speculates on whether or not Facebook could see astronomical growth in its valuation after it deploys its SocialAds advertising platform next month.

When Facebook launches its “SocialAds” advertising product on November
6th, the technology will reportedly rely on cookies — unique
identifiers sent…

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ScratchBack Review: Widgets, Fun and NoFollow

ScratchBack,
Jim Kukral’s labor of love, has launched into public beta.  Scratchback is a worthy alternative for
people looking to support their favorite blogs publicly in a way that doesn’t
bring the scorn of Google.  With its nofollow foundation, the widget tip jar…

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adtech New York - The Survival Guide!

Like many of the thousands of eCommerce marketers you will be finding your way through the bustling New York airports, down the expansive New York streets and straight into one of the largest networking opportunities in our industry. What should…

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8 Comments | Filed under: Sounding Off

Who Needs Net Neutrality? Not Verizon, AT&T, or Comcast

They are at it again. ISPs claim to treat all traffic equally, yet they censor, terminate customers, and interrupt traffic when it suits them.

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12 Comments | Filed under: Sounding Off

Eco-Friendly eCommerce Companies Coming out Strong!

Green marketing is a term we are all familiar with, and with the Holidays approaching what better way to make a strong eco-friendly statement to your friends and family then by purchasing goods and services from eCommerce companies that practice…

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3 Comments | Filed under: Online Marketing

Microsoft Outfaces Google

Reports are in the Microsoft has invested $240 million in Facebook, taking a 1.6 percent stake in the company. This is a big win for both Microsoft and Mark Zuckerberg. Microsoft finally got a win from Google and gets a…

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