Archive for April, 2006

YAPBrowser- Porter’s Questions & E-mail Interview

I received confirmation via the “Yap Browser” people who stated they would work on answering questions for next week. The YapBrowser’s questions were written in English and then translated into Russian (Thanks Anna and thanks Joe!) and urged to reply…

In Defense of MySpace?

My feelings on MySpace are pretty much out there here, and here, and here. In case you can’t tell from my past blog entries, I don’t really like MySpace, for…

ReveNews: Not Lost In Translation

Andy Beal pointed me to the new Babelfish at Yahoo! with some great new features. Including the ability to live translate sites from one language to another, and backwards even.

So let’s examine ReveNews.com in a few languages.…

Sunday Comics

Hopefully I can bring a little levity to the discussion here, so I’ve decided to start a (hopefully) weekly sunday comic, tentatively titled Dot This.

Hope everyone is having a great weekend!

Some Comments on EPC

Several people have posted and opined about our recent release of advertiser EPC data [Shawn Collins, Todd Crawford]. I do not want to abuse this forum, but thought it was as good…

Blog Performance Marketing, Are Merchants Missing The Boat?

Beth is right. Blogs don’t have the volume to be really big players in the affiliate marketing space. And I’m not sure they ever will existing as individual entities either. We also agree that blogs can convert well,…

Ad:Tech Too Big?

I’m sitting here at the Oakland Airport waiting for my flight to take off. I’ve spent the last few days attending the Ad:Tech conference in beautiful San Francisco. The show doesn’t officially end until later today (Friday April…

When business thinks Webmasters are the Masters of the Universe, the marketing world spins out of control

I hate it when new clients come to us and say, “Well that’s the way our Webmaster said it should work.” It could be anything. If the text doesn’t make sense or a link goes to the wrong page, I…

Performics releases new network data

Once again Shawn Collins scooped me and blogged today about Performics releasing EPC and Payout Rank network wide (come on Shawn if you had blogged it here, I wouldn’t have had to write this). As many of you…

Ad:tech Notes: Part I

First off, I want to make it publicly clear that Beth Kirsch is awesome. I’m not quite at liberty to discuss why that is the case, but it’s a fact.

This is my first ad:tech and…