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Archive for May, 2005

Purpose and Blogs

Much has been and is being written about business blogging and the phenomenon of blogs in general. Occasionally, we read some interesting numbers/stats on blogs and that will continue. Today, I point at a well written piece that, in essence, answers the question “what are blogs and what business purpose do / can they serve?”

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1 Comment | Filed under: Online Marketing

Coupon Sites: Choose Your Partners Wisely

Connie Berg recently wrote about how some merchants won’t work with any coupon sites.

I often write that merchants and networks need to pick their partners (yes, affiliates should be considered partners to both merchants and networks) more carefully. Many…

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Some People Are Just Lazy

My friend Anne from Clevermoms.com was doing some searching of her domain tonight on Google and came across some interesting things. Thanks Anne for bringing this to my attention.

Some people will do just about anything to make a buck, even…

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Filed under: Affiliate Marketing

Find What or Clean Up?

Recently a FindWhat (Nasdaq FWHT) sales representative asked me if I wanted to purchase traffic through FindWhat. The short answer was- no. I felt their sources of traffic were dubious at best and it would simply be throwing money away.…

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DMA Conference Roundup

Overall, I was impressed with this year’s e-commerce session line-up for the DMA’s Annual Catalog Conference. From e-mail to search and affiliate marketing all bases seemed to be covered; however, there was a serious lack of discussion around RSS and emerging…

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I’m King of the PR!

Here’s a totally pointless post, but I have to make it. Today I was looking at the Google “PR” value for the ReveNews home page and I noticed that it was a 3/10, but then I noticed that my blog was a…

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USA Today Says Blog Bubble Is Close To Popping

I really hate to do it. You know, give the nay-sayers any more linkage then they have already gotten (and that they know they are going to get already, which is partly why they chose to write it in the…

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2 Comments | Filed under: Online Publishing

DirectTrack Using Lawsuit in Ads

Peter Figueredo first reported the conflict between DirectTrack and Think Partnership May 17, and since then there have been a few more salvos back and forth. In the next step of the continuing battle, DirectTrack is now using it to their…

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Promote us but don’t mention our name!

I am beginning to think that some merchants are clueless. Ok, I have known that for quite a while but lately that belief is being strongly reinforced.

I can understand merchants not wanting affiliates to bid on their name and…

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Filed under: Affiliate Marketing

Blogging for Dollars

J. Ryan wrote a great piece entitled Blogging for Dollars in which he exposes a scam (or is it merely a scheme) by USWeb.

It seems that Ed Shull, CEO of USWeb is paying people $5 via PayPal or iTunes gift…

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