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A Case for Free Enterprise

As a North Carolina resident, I was disheartened to learn of our legislators’ decision to tax Internet affiliate marketing revenue. While the state may be an early adopter of such a practice, it does not bode well for the future.…

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Net Neutrality Mandated in $7.2 Billion Broadband Stimulus Funding

Good news for Net Neutrality. This administration has shown that they are committed to the principals of Net Neutrality based on language in the rules recently released for the broadband stimulus funding. The Broadband Technology Opportunities Program (BTOP) is offering grants…

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CA Breaking News: Schwarzenegger Opposes Tax Nexus Legislation

I just saw this come through:

Following Overstock.com’s announcement that it will pull its affiliate advertising from California due to the legislature’s proposal to increase taxes and the announcements of other companies such as Amazon.com threatening to follow suit, Governor Schwarzenegger…

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The End of Affiliate Marketing or the Rebirth of CPC?

You’ve read about the bills changing the definition of nexus sweeping the nation and why they are wrong.

The simple truth is that they are based on a loophole left by the Supreme Court. In Quill Corp v. North Dakota (1992),…

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China Bans Gold Farming

Farming gold is expected to become a big enough problem that China has banned gold farming. What? Who farms gold?

For those unfamiliar with this hidden economy, “gold farming” is a term that refers to performing tasks that allow you to…

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act.ly and the California “Affiliate Tax”

Sign the petition

Before I start, I am going to ask that you sign the petition I started. It is all explained below. To sign, just tweet the following on Twitter:

petition @nmevans to Stop the #affiliatetax. Don’t hurt small biz in…

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California Anti-Nexus Lobby Day 3

A huge thank you to everyone who made it up to Sacramento for today’s lobbying efforts!

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Cashing Out: Week of June 14th-21st 2009 in Online Marketing News

North Carolina Senate Passes Anti-Affiliate Tax Law, Merchants like Amazon Abandon NC Affiliates

It’s no secret that here at ReveNews we feel the so called “Amazon Tax” laws enacted by New York are a poor idea. This week North Carolina followed…

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2 Comments | Filed under: Cashing Out

A Peek into the Future of Advertising

This month marks a milestone of sorts for the advertising industry. The June 2009 issue of the Journal of Advertising Research will include 23 papers (pdf) on advertising. These papers document, according to the Journal, “the evidence for empirical generalizations (substantive…

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Can you pick the winning A/B test?

Anne Holland, founder of MarketingSherpa, is back to her old tricks teaching us how to be better marketers.  See how good your gut is at predicting the winner of some A/B tests with her new site www.whichtestwon.com.

I took the…

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1 Comment | Filed under: Online Marketing

Search Through 10 Years of ReveNews Content:
LATEST POSTS BY CATEGORY
Online Marketing
CA Breaking News: Schwarzenegger Opposes Tax Nexus Legislation
by Brook Schaaf

act.ly and the California “Affiliate Tax”
by David Lewis

A Peek into the Future of Advertising
by Barry Silverstein

Search Engine Marketing
The End of Affiliate Marketing or the Rebirth of CPC?
by David Lewis

Is Your AdWords Copy Powerful?
by Eric Brantner

Bing: Microsoft’s Identity Crisis
by David Lewis

Affiliate Marketing
A Case for Free Enterprise
by Barry Silverstein

CA Breaking News: Schwarzenegger Opposes Tax Nexus Legislation
by Brook Schaaf

The End of Affiliate Marketing or the Rebirth of CPC?
by David Lewis

Security Issues
Data Security Regulation 2.0, Part 2: Massachusetts Has Written Your Information Security Program
by Andrew M. Baer, Esq.

Data Security Regulation 2.0, Part 1: In Nevada Transmission Requires Encryption
by Andrew M. Baer, Esq.

Spammers, Botnets, Child Pornography, Oh My
by Jimmy Daniels

Contextual Advertising
ad:tech Day Two: Oh, There’s the Recession
by Brad Waller

Upgrading the Newspaper Revenue Model
by CT Moore

Steps to Writing Effective Affiliate Marketing Reviews
by Eric Brantner

Next-Gen Marketing
Case Study: Video Publishing to Drive Sales (PART II)
by Jeff Molander

Affiliate Summit West 2009 Recap and the Issues Ahead for the Year 2009 and Beyond
by Carsten Cumbrowski

Affiliate Data Feed Delivery via HTTP
by Carsten Cumbrowski

Micro-Content
Virtual Chat Room Monetization: Micro-windfall or mega bucks?
by Duane Kuroda

TweetBucks: Good for business or good for Twitter abuse?
by Duane Kuroda

Getting Down to Business
by Barry Silverstein

Sounding Off
Net Neutrality Mandated in $7.2 Billion Broadband Stimulus Funding
by Brad Waller

The End of Affiliate Marketing or the Rebirth of CPC?
by David Lewis

We Salute You
by Site Administrator