10 Tips for Better Cart Abandonment Emails

Email-Marketing-Strategy

Cart abandonment is a part and parcel of all ecommerce; however the way you deal with it is what separates a good business from a great business.

By approaching cart abandonment in the right way you can prevent numbers of …

7 SEO On-site Factors Businesses Need to Understand and Implement

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If you build it they will come. That’s what a lot of people think in regards to websites and visitors, though sadly it’s not true.

It’s something a lot of small business site owners don’t realise and often a crippling …

Khem Raj

Why Printable Coupons Should Be A Part Of Every Small Business Strategy

Do you use cut coupons regularly?

I bet some of you do.

For over a hundred years, companies have used coupons in their marketing efforts because it works.  While there may be different spins on the promotions, essentially the principle …

Build a YouTube Channel from the Ground Up

YouTube is quickly becoming the go to choice of marketers as the popularity of the social platform itself not only explodes, but the ability of marketers to bring dollars into companies also increases.

Running right at YouTube and uploading a …

5 Ways to Personalize your Customers’ Experience

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Highly personalized customer experience is the future of business and more specifically, of top quality customer service.

A large number of businesses are now going online-only and as more sales and marketing work is done digitally rather than in the …

Building a Brand Conscious Content Strategy

In a time when the adage “Content is King” is celebrated over and over as some kind of universal truth (and repeated ad nauseum), many marketers fall into the trap of putting the cart in front of the horse, and …

5 Pieces Of Digital Strategy To Steal From Your Competition

You know what they say, keep your friends close… and keep your enemies closer.

This can be especially true in marketing. Don’t deny that you meticulously follow your competitors on Twitter, and monitor their products for even the slightest of …

Go Mobile with WordPress

“If the user is having a problem, it’s our problem.” -Steve Jobs

It is affectionately known as “UX” (user experience), and it rules the Internet. Websites grow or fade because of it, e-commerce stores succeed or fail according to their …

Zoe-Lee Skelton

3 Priceless Benefits of Integrating Your Telephone Call Data

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3 Priceless Benefits of Integrating Your Telephone Call Data

As digital marketer’s we all want more data and the ability to dig even deeper into our analytics.

We all avidly check Google Analytics and AdWords for clicks, conversion and goal …

The Mobile Marketing Trends Brands Need To Be Aware Of

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In the last half decade we’ve seen significant and continuous growth in the use of smart phones and tablets on the market and it’s changed the way internet marketers approach their work.

Change will be a constant in the mobile …