The Harmful Effects of Misleading Website Visitors and How to Avoid


While not always intentional, misleading information can have significant consequences. Even something as seemingly innocent as a joke could result in injury and death, which is why it is essential to always provide clear information.

The innate problem with misleading …

Five Things That SBOs Need to Know About Mobile Marketing

When you think about phone marketing, what comes to mind? Maybe you picture uncomfortable hours spent cold-calling potential clients. Or, perhaps, you consider it from a consumer’s perspective and think about annoying telemarketers who blow up your phone. While these …

10 Helpful Tips For Local SEO And Online Marketing

google map icon

Increasing numbers of mobile searches and also a real focus from Google in offering local search results when applicable – getting on top of local SEO is a must for any business with a local footing. So, how do you …

Thinking BEFORE you Tweet, and Other Tweet Writing Tips

write better tweets on twitter

You may think that you’ve got a great idea for a tweet, but did you honestly think it through? The problem with so many brands, both new and old, who are using Twitter marketing tactics is carrying over their personal …

Top 3 Startup Productized Business Strategies


Many entrepreneurs, motivated by the freedom of being their own boss, or looking at the significantly higher earning potential which running an online business can offer, have embarked upon an internet-based business model where multiple customers, which consequently also creates …

3 Marketing Partnerships that Worked & Why

3 Marketing Partnerships that Worked & Why

The marketing team at Burger King came up with a genius proposal in August—call a ceasefire with rival fast food chain McDonald’s and join forces to a create a burger that could possibly solve world peace. It was called the …

How to Improve your Twitter Click Through Rates – The Basics


Over the last few years, Twitter has skyrocketed in popularity with individuals and businesses alike. Now with over 300 million active users, Twitter has proven itself to be one of the big players on the social media field and is …

Chen Amit

How Affiliate Networks Can Build World-Class Reach and Reputation

On April 16, 2013, the affiliate marketing space had a major shakeup. The Google Affiliate Network (GAN) announced they would shut down, leaving advertisers and network members to pick up the pieces of what had become a $500M micro-economy.


The Best Techniques To Optimize Your AdWords Remarketing Campaign


Dynamic remarketing is a great way to reach potential customers who have previously visited your website or used your app. If you’re not familiar with remarketing or the best ways to use it, here’s a quick explanation to help you …

Eli Martin

5 Safe Lead Generation Tips to Avoid Being Burned by Click Fraud

Click fraud is a growing epidemic that’s plaguing online advertising. Time and time again, marketers are tricked into thinking traffic from bots are real, human leads.

Click fraud can cost you money and potential leads. Reduce your fraud risk by …